5 Star Noodle

In: Business and Management

Submitted By jukkajy
Words 12709
Pages 51
Executive Summary
“5 King Noodles” restaurant is the new innovative noodle restaurant in the market that totally differs from the other restaurants. “5 King Noodles” will mainly emphasize on unique and variety of noodles with the fresh and high quality. Our home-made 5 kinds of soup are naturally made from turmeric, pandanus leaf, butterfly pea, roselle, and lotus root with the nice different colors will be customize served with our natural home-made noodles. This could be the source of 5 King Noodles name. Consequently, our restaurant provides a various styles of soup with the natural home-made noodles in order to meet the customer’s needs and wants. For more reason, most of the people in Thailand increasingly concern on their health due to the obesity rate in Thailand keeps increasing every year.
Our restaurant will be located in Siam soi 3 next to the “Digital Gateway”, one of the famous shopping and tutoring areas in Thailand. We select this location because as Siam area is well-known and many people love visiting there, especially teenagers and businessmen. So, if our restaurant could run the business there, we would have the large target customers since the teenagers always search for the nice restaurant with the cool dishes. If our first branch is going well, we would expand more branches in the nearer future through the famous department stores such as Central, The Mall, Terminal 21, and etc.
“5 King Noodles” will also provide the very special dishes for who love experiencing the new thing. As the seasonality, there will be salmon, New Zealand mussels, Kurobuta pork , and caviar serving as the interesting items of the noodle dish. For the health drinking lovers, “5 King Noodles also especially have the herbal beverages provided such as green-tea, turmeric drink, pandanus jelly mixed, butterfly pea lemonade, and etc. Additionally, 5 King Noodles has…...

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