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In: Business and Management

Submitted By vundpkg
Words 1929
Pages 8
I. BUSINESS OBJECTIVES 1. Vision & Mission  Vision: To be the unparalleled leader in the distribution, development and marketing of natural and organic, wellness, and specialty food products by fulfilling the highest standards for quality, consistency, sustainability, product assortments, dependability, value-added support services and integrity in our business and personal relationships.  Mission: To exceed the needs and expectations of all our stakeholders: our customers, associates, natural and specialty product consumers, suppliers, shareholders, communities, the environment and the planet. 2. Commitments
 To suppliers: to build and sustain fair and honest relationships and be a trusted, dependable distribution resource supported by innovative and effective sales and marketing programs.  To consumers: to do our part to bring a wide variety of appealing, wholesome quality products at attractive values to the marketplace  To customers: to create partnering relationships of trust, integrity, customer satisfaction and loyalty. To provide the widest selection of natural and organic, wellness, and specialty food products of the highest quality, consistently high in-stock service levels, dependable on-time deliveries, highly competitive pricing, and outstanding marketing programs and services.  To employees: to create a nurturing work environment for our associates, by acknowledging the value of each person's contribution to our company, entrusting them with responsibility, treating them with respect, facilitating personal andprofessional development, and by providing competitive, merit based compensation and benefits  To community and planet: to be an outstanding partner in the communities where we work, supporting them economically, and making meaningful…...

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