Aka Uje Ato Burime

In: Philosophy and Psychology

Submitted By andrea33
Words 322
Pages 2
Nicole Richey
Jenny Gomez
Elvis Lulo
11/21/2015
B 211 12 (Online) - Fall 2015
Brother Kennard
Marketing Plan And Advertisement

TARGET:
This product is designed to make the life simple and less complicated, Facilitate the way to prepare meals, smoothies, ice-cream and so on, easy and safe to manipulate. The target people will be the ones with a busy life style.

* Mothers * Single people * College students * Young teenagers

PRUDUCT:
“BALI “The new blender Hand powerful motor with attachments
Attachment with 6 powerful blades
Attachment to submerge and mix fast
Based motor like a stove and freezer
Capability to cook and freeze
Blend and mix
Blend delicious smoothies
Mix to cook a perfect cake
Blend and let it cook a soup

PRICE:
BALI at $ 42.00
A fair price amount competitor
High performance with great price

Place We will start with big retail like Best Buy, Target, Macey Home. And will have stand out at shopping mall and grocery shopping. We will be at high end grocery shopping.
We will create our own website where people can order it online and will use free shipping if they purchase throughout our online store.
Promotion:
Will be mainly through direct marketing so we have a good use of the media. Especially TV spot because our clients will be housekeeping so they will be home and watch those commercial. Print advertising will be our next thing because this will go door to door to the area where our target people lives and some different it will be handout with the same grocery magazine. To increase the awareness for our student we will use the online media that is most common used media for the entire student. Social media will be big and spreading the word out through social media post and share. Will use segmentation to our market, we will start focusing into rural areas in countries and then expand into…...

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