In: Business and Management

Submitted By calilove122
Words 905
Pages 4
Stephanie Smith
MGMT 338 D
Professor Kevin Plachy
February 20, 2011

International Business

After doing intensive research on Belarus, I think that it may be beneficial to open a restaurant with the emphasis on targeting the “Hamburger” market to see how suitable it would perform in one of the world’s developing countries. As a businessperson, one must look at all the aspects of the country they are aiming to do business within. Of the former nation’s that originated in the Soviet Union, Belarus is one of the most booming former members. Belarus desire to become a developing nation over the years shows in the government’s continuous efforts to expand trade with other nations in order to make a name for themselves in the world’s trading market.

Doing business in a country that has not yet developed but is on its way can be positive or negative in nature. Extensive research on the country such as: political views and government involvement, the culture of the people, the economy and transportation as well as communication can play a vital role in orchestrating a business, with the hopes of becoming successful. Belarus growth over the last few years has made the country a mark able place to expand a business with hopes of creating a franchise and open the job market more so to benefit the Belarusian people.

Belarus is located in Eastern Europe and is bordered by Russia, Lithuania, Ukraine, Poland and Latvia. Minsk is the capital of Belarus, with Brest, Grodno, Gomel, Mogilev, and Vitebsk being the major cities in the country. For centuries Belarus belonged to handful of ethically different countries such as the Principality of Polotsk, the Russian Empire and the Polish-Lithuanian Commonwealth, which inhibited the country from obtaining its own national identity. With countless wars fought on Eastern European frontier…...

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