Biz Analytics Report

In: Business and Management

Submitted By helloiamcool
Words 814
Pages 4
Business Analytics DSC1007
Project Report
Semester 1- 2010/2011
Lecturer: Mr Melvyn Sim
Tutor : Mr Tong Wang
Tutorial Group: G9- Group A
1. Chan Ming Xiang
Matric Number: A0074441, email: fdflowright@gmail.com
2.Chong Jing Ling
Matric Number: A0074540, email: a0074540@nus.edu.sg
3.Hoang Gia An
Matric Number: A0074451, email: hoang.giaan@yahoo.com
4.Noviabella Lam
Matric Number: A0074336, email: bellies92@yahoo.com
5.Pham Anh Thu
Matric Number: A0074402, email: phamanhthu1406@gmail.com
6.Siow Chuckie
Matric Number: A0074961, email: chuckie1216@hotmail.com

Problem:
John graduated from NUS Business School with a first class honour. He is a very potential entrepreneur in his age. After graduation, John got an offer from NUS Business School to work as teaching assistant for annual salary of $250,000. On the other hand, John had some other things in mind which is he planned to take over his father’s factory and manufacture his own product - a shoe line production. There are 3 types of shoes that John wants to produce that are high heels, sport shoe and flats and the price of the shoe are $40, $35, $25 respectively. Before starting the manufacturing process, he faces two choices, whether to do market survey or not to do market survey. Market survey will cost John $100,000 but this market survey will help John to determine the demand of market better because it is based on previous year sales record. More details, the total demand obeys a normal distribution with the mean of 10,000 and standard deviation 2,000 without the market survey; and the mean of 12,000 and standard deviation 1,000 with the market survey.
Productions of shoes will involve variable cost and fixed cost. Variable cost of production for a pair of shoe is $12. Fixed costs include labour, machine, electricity and rental of factory. The fixed cost for machine, electricity and…...

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