Different Deminsions of Culture

In: Business and Management

Submitted By Kathy1977
Words 1335
Pages 6
Different dimensions of culture Cultural differences between countries can be difficult to work through for businesses. The actions and believes of others in different cultures can be shocking and sometimes viewed as unethical by other cultures. Imagine the problems these differences can create when in negotiations with a different culture. Working through those differences has become a necessity for business today in the fast growing global market. To successfully do business in the international market it has become critical to understand other cultures that you may be doing business with. To fully understand different cultures we need to explore the dimensions of different cultures. To effectively begin to understand different cultures you will need to identify whether the culture is a high-context culture or a low context-culture. In high-context culture, people rely heavily on nonverbal and subtle situational messages when communicating with others (Kreitner, 2009 pg 97). This type of culture is highly important when doing business in Japan and Hong Kong. People from low-context cultures convey messages and meaning primarily with words (Kreitner, 2009 pg 97). This type of culture is highly important when doing business in Germany and Great Britain. To gain even further in-depth understanding of other cultures we will look at nine different dimensions. The first dimension to focus on is the power distance. This dimension analysis the extent to which the less powerful members of society expect and accept that power is distributed unequally ("Making sense of," 2009). The fundamental issue here is how society handles inequalities among people. People in societies exhibiting a large degree of power distance accept a hierarchical order in which everybody has a place and which needs no further justification. In societies with a low power distance, people strive…...

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