Freewheeler Product: Advanded Entrepreneur

In: Business and Management

Submitted By alyssasahara
Words 3470
Pages 14
Abstract After creating a proposal for the Triangle Solution Company data will show why our product can work well in the market. Demographic and geographic data will provide a look into our desired target market. Research detailing the evolution of technology used to invent our product along with how it works and can be used. Lastly, the money element of the proposal such as cost, labor and material expenses round out our presentation.

Industry Within the United States there are about 700 companies that produce apparel accessories. These companies will bring in a combined revenue of $1 billion. In turn, there are some major hitters with in the industry. These major hitters are Randa Accessories, New Era Cap, Tandy, and Brands Accessories. The top fifty companies make up about seventy percent of the sales. In turn, the industry is said to be concentrated (Apparel Accessories Manufacturing, 2012). Our product will rely on the willingness of our customers to use their discretionary income. Therefore, we will manage the profitability through effective manufacturing controls, in turn, keeping the manufacturing cost down. Our competitive advantage will come into play as a specialized product. In turn, makes this manufacturing a labor-intensive endeavor in the industry. However, the annual return per employee is approx $105,000 (Apparel Accessories Manufacturing, 2012). Within the industry twenty- five percent of sales is caps and hats, twenty percent are just in neckties, and ten percent are mittens and belts. In which, will leave approximately forty- five percent of sales for other products to be sold; our product will fall within this percentage. We can position our company well with good pricing policies (Lambing & Kuehl, 2007). In cooperation within the industry are helpers known as jobbers. Their assistance is in…...

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