Green Basket Business Proposal

In: Business and Management

Submitted By EDUARDJOSEFF
Words 4205
Pages 17
University of the Philippines – Manila
Padre Faura Street, Ermita, Philippines

Management 201: Theory and Practice of Management
Business Plan Proposal

Submitted by
Eduard Joseff C. Alcantara
2006-38055

Submitted to
Professor Noly Torres

October 23, 2012

Introduction In our modern society, more and more people are becoming“health buffs”than ever before. From students, to young professionals, to those in late adulthood or the elderly, people are now more conscious with what they eat and put a premium or preference on food products that do not only taste good, but must at the same time, provide nutritional value or content. I would like to tap and take advantage of this opportunity that rests in this very potent and growing market. I would like to target a specific niche wherein the demand for the product I would be creating encompasses a wide range of demographics. For this business venture to succeed, my goal is to differentiate my products from others in a way that it would provide a value proposition whose intent is not only to satisfy an individual's taste palate, but also to provide high nutritional content. I want to position this product as a healthy snack alternative.
Business Overview
Value Proposition I would want to put up a specialty bakeshop which creates tasty, freshly-baked products – specifically cookies and cupcakes – that are healthy and have high nutritional value by incorporating green and leafy vegetables in it. Instead on just putting up an ordinary store that makes and sells products like the usual cookies and cupcakes that a large number of stores all throughout the Philippines are already doing, my value proposition for setting up this specialty bakeshop is to create a well-differentiate, healthier, and nutritious equivalent that does not alter much or compromise taste. The name of the store would be The Green…...

Similar Documents

Business Proposal

...YEAR PERIOD: October 2012- January 2013 Semester LECTURER SETTING ASSESSMENT: - Rajendra Kumar & Tatiana Pavlovsky DATE ASSESSMENT SET AND LOADED ON TO STUDENT PORTAL:- 10/2011 DATE ASSESSMENT TO BE COMPLETED AND SUBMITTTED:- Individual presentation on & Course work submission on20th of December ---------------------------------------------------------------------------------------------------------------- Assessment Type: [E.G. Examination: Assignment: Presentation: Integrative Case Study: Business Development Proposal: Dissertation] “Individual Presentation (20%) and Individual Coursework (80%) ----------------------------------------------------------------------------------------------------------------------- Indicative Assessment Requirements for the Module;- Individual Presentation and supporting documentation ( Students are expected to do individual presentation ( five power point slides) and submit a new business proposal -- Maximum Word Limit and Assessment weighting for each aspect within the assessment: Individual presentation: maximum 5 Power Point Slides (deemed to be equivalent to 1000 words); Assessment Weighting 20%. Individual assessment contribution (an individual set of supporting documentation from each student equivalent to 6000 words absolute maximum); Assessment Weighting 80%......

Words: 996 - Pages: 4

Green Business

...faced with challenges of maintaining social responisibility through the enviroment while at the same time generate profits for their shareholders. Can a business achieve both goals without jeopordizing their economic value? In order to answer this we analyze three factors that directly affect green business strategies. Ethical consideration – Ethical consideration happens on four different levels: personal, economical, societal/enviromental, and technological. Throughly analyzing each level of consideration creates a much better understanding of different morals and values in our society. Ethical Theories – Can ethical theories be applied to help assist leaders to make more informed decisions towards developing eco-friendly principles? Based on the dentology theory and the four fundamental questions using Kantian ethics, we determined that establishing a eco-friendly principle could become a moral law. Ethical Decision-making process – Businesses that integreate a decision-making process revolving around eco-friendly core, will establish a interal company culture that will guide them to make the nessisary decisions to consistantly be enviromentally aware. Based on the findings in the report, we can conclude that it is possible for businesses to maintain a desirable level of profits and at the same time become a green business. Introduction Henry Ford once said, “Thank God men cannot fly, and lay waste the sky as well as the earth.” In today’s society, small......

Words: 2250 - Pages: 9

Green Marketing - a Research Proposal

...Project FOX Fad or Expedient? - Perceptions of Consumers and Organisations on Green Marketing. Mieke van Kaam a research proposal – 22 April 2012 Table of Contents 1. Background 3 2. Problem statement 3 3. Research objectives 4 4. The scope and limitations of the proposed research 4 5. Literature review 6 5.1. Green fever –A load of Greenwash or not. 6 5.2. How green can you go? 7 5.3. Lets collaborate! 7 5.4. Consumer evolution 8 6. Research plan 9 6.1. Description of research subjects and design 9 6.2. Sampling plan 9 6.3. Instruments 9 6.4. Procedures 9 7. Proposed methods for processing, analysing and interpreting data 11 7.1. Quantitative 11 7.2. Qualitative 11 8. Timeline 12 9. Potential outcomes and conclusion 13 10. Reference list 14 11. Appendix A 15 Background * Green marketing is the product modifications and/or changes in production processes, * packaging and advertising, made by companies to ensure that the final consumer product * is environmentally safe. * This is a simple definition for green marketing, but how many consumers and organisations * in South Africa (SA) actually understand the essence of green marketing. And if they do, * what are their viewpoints on green marketing and how was it shaped? Do organisations see * it as a fad attribute that's merely added to a product to ensure premium pricing options * and eventually higher profits for the......

Words: 3360 - Pages: 14

Business Proposal

...Business Proposal to Introduce Information Systems to a Small, Brick & Mortar, Nostalgic Record Store BIS/220 Week 2 Business Proposal |Table of Contents | |Page | |Title Page …………………….................................................................. | | | | | |Introduction ……………………………................................................... 3 | | | | | |Types of Organizational Information Systems ….…............................... 4 ...

Words: 840 - Pages: 4

Green Systems Mobile Tablet Proposal

...Green Systems, Inc. Mobile sales tablet proposal Charles Brooks, Willy Almazan, Nathan Gass, Christian Hawkins, Matthew Chau University of Phoenix CIS/207 11/06/2012 The Mobile sales tablet by Green Systems Inc is an amazing solution to the retail experience. By putting the mobility in employees’ hands to walk around and spend the entire experience with the customer it creates more of a bond that that customer will remember the next time they want to purchase. Employees can look up a multitude of things with the mobile devices and save time from having to do price checks, stock checks, and looking for product information. Employees are freed up to do other tasks they might not have been able to accomplish if they were stuck to a register. And the devices have many more applications for use than just that. Mobile device payment offers a way to inexpensively change the way your business develops. By removing the costly register systems and switching everything over to mobile units you free up space in the store that otherwise would have been taken up by registers, lines, and “in a hurry” Customers. Now we go to them. They don’t have to come to us. We bring not only our own knowledge in our heads, but so much more. With a few other additions to this system we can change the way retail is done. Not a moment is wasted to build an excellent customer relationship that keeps that customer coming back every time. Welcome to The Mobile Sales Tablet. In This proposal we will be......

Words: 3820 - Pages: 16

Business Proposal

...Business Proposal R. Michelle Thomas ECO/561 March 3, 2014 Nancy Irizarry Proctor & Gamble (P&G) is the world’s largest and most profitable consumer products company, with nearly $84 billion in sales and 25 billion-dollar brands. On February 20, 2014 P&G introduced another Swiffer product called The Sweep and Trap. P&G says The Sweep & Trap will make clean-up faster and easier. The Sweep & Trap picks up small and large particles in one swipe with no batteries, cords or power supply required (P&G, 2014). Business Proposal Market structure: P&G market structure is what is called Oligopoly; Oligopoly is a form of market where there is domination of a limited number of suppliers and sellers. P&G is the world’s largest consumer products company controlling over 90% of the market. In the consumer products market P&G is the leader and main competition to all other consumer product companies. At P&G a lot of time money and effort goes into product research and development and advertising is very important part of competition (P&G, 2014). Elasticity of the product(s): Over the last 10 years P&G has had to face some stiff competition from a handful of powerful low-priced retailers such as Wal-Mart, Target, and supermarket chains that offer private label brands or store brands. Because Procter & Gamble has the biggest portfolio of products in the household and personal care industry and generates over one...

Words: 1364 - Pages: 6

Business Proposal

...Business Proposal - Liliha Bakery ECO/561 November 26, 2014 Business Proposal - Liliha Bakery To be competitive in the bakery industry, the focus must meet the demand of local residents, as well as a significant level of tourism traffic from nearby highways. After researching several bakery comments on Yelp, there seems to be a demand for online service orders. An added feature to Liliha Bakery's homepage website will include an online ordering service along with a loyalty rewards program. This service is common in many food chain industries. The business proposal will provide a new service, the market structure, price elasticity, possible non-pricing strategies to increase barriers to entry, and determine how a mix of fixed and variable costs can change business operations. Liliha Bakery Liliha Bakery was a family owned business that opened in 1950 and later sold to a local entrepreneur. The bakery is a coffee shop and a diner with a full line of bakery items. The bakery has been in business since 1950. Liliha Bakery is a popular place to go when only "oven-fresh" baked goods will do. The competitive advantage for the bakery is its signature coco puffs that cannot be matched by any other bakery. There are currently two locations in the Honolulu area. One location provides the 24-hour customer convenience (Liliha Bakery, 2009). The current owner plans to open additional shops in Honolulu, as well as neighboring islands. With the recent opening of the......

Words: 1498 - Pages: 6

Business Proposal

...Business Proposal Bradley Jameson ECO/561 July - 21 2014 Professor Seyed Baladi Business Proposal The technology market is a lucrative, ever-changing, and consistently growing business market. Will Bury (University of Phoenix, 2014) has developed a digital reading application that is simple to use, and necessary in today’s world of academics, business, and pleasure use. It is the intention of this business proposal to acquire the financing needed to begin launch of this new application and the following in-depth information will show that the numbers support Mr. Bury’s proposal. Market Analysis In the growing technological age and with the introduction of digital reading devices like the iPad® from Apple Inc. or the Kindle® from Amazon.com, the demand for digital reading formatted books has begun to surpass the demand for audio books. With the introduction of this technology, improvements and advances have led to devices that the hearing and visually impaired can also enjoy (National Library Service, 2009). The need for a physically printed book in the modern age is falling behind thanks in part to technology and the internet, and with eBook titles now taking up an estimated 30% of all book titles sold (Bercovici, 2014), it has become apparent that there is a marketplace for applications related to this field. While 30% may not seem like much, take into consideration that eBooks have been around less than a decade, whereas paperbacks have been in print for......

Words: 1452 - Pages: 6

Business Proposal

...Business Proposal For Tourism Company A&A pty ltd CZECH, Your Tour Guide Akshar Patel Alejandro Minaya Table of Contents Project Background: 2 Nature and Aim of the Project: 3 Customer Segments: 4 Customer Relationships: 5 Value propositions: 6 Key Activities: 8 Key Partners: 9 Channels: 10 Key Resources: 11 Revenue Streams: 12 Cost Structure: 13 S.W.O.T Analysis 15 References: 16 Project Background: We (Czech, your tour guide), are presenting a business proposal model for tourism industry in Czech Republic and other european countries. According to research recently conducted by the accounting firm KPMG in 2014 the Czech economy was infused with approximately 293 billion Czech korunas (approximately USD 15.5 billion). Of this, about 97.5 billion korunas went to the state's purse, accounting for approximately 6.9% of state revenue. The majority of state revenue comes from value added taxes (VAT) and accounts for about 38% of state income. 2010 witnessed an increase of tourism of 4%, with yearly state income increasing as well. The Czech tourism industry accounts for 372,586 full-time, year-round jobs, with additional part-time and seasonal work created during the summer months. The Czech government understands the importance of tourism and its financial impact on the country, and new legislation supports investment in the tourism industry. Additionally, the European Union is allocating significant capital funds with the......

Words: 2479 - Pages: 10

Business Proposal

...Business Proposal ECO/561 May 11, 2015 Business Proposal Introduction Transportation has evolved tremendously in today’s world. If someone does not have a way of transportation, there is a taxi service available and now a business called Uber. Uber is a company that is available to consumers to request a ride and pay via the mobile app. Uber is available in more than 50 countries and is expanding. This seemed to be very convenient to the consumers because they can go anywhere and even reserve a driver for a day for an individual price. Market Structure There are four basic types of market structure. They are as followed; Perfect Competition, Oligopoly, Monopoly, & Monopsony. Uber is fundamentally a marketplace, where supply is controlled not by the company but by the legion of independent contractors and transportation providers with whom they work. (Gurley, n.d.) That being said, their market structure is an Oligopoly because Oligopoly has to do with several large sellers who have some control over their prices. Elasticity of the product Price elasticity is imperative. Uber’s analysis and research have shown that both the supply curve and the demand curve are highly elastic (Gurley, n.d.). Uber lets the customers do the talking since the goal is to please them. Price elasticity tells how much of an impact a change in price will have on the consumers’ willingness to buy that item (Tuck, 2015). If the price is too high for the consumer, then they will most......

Words: 729 - Pages: 3

Business Proposal

...Business Proposal Ijeoma Onwuneme ECO 561 June 2nd, 2014 Introduction Within any industry the fiscal or economic goals are to increase revenue; determine the fixed and variable costs for the business; and determine how to maximize profit. In order to reach those goals an organization needs to establish the pricing structure, product differentiation, and how to minimize the costs for the product. In this proposal will layout the strategies to reach those goals in order to make a more economic successful organization. Company Background A sound prediction made by the organization is, in the very near future, society will be moving exclusively to digital. Books, news, magazines, TV shows, and movies the boom in digitalization will be grand and swift. Seeing a market for a unique form of digitalizing books and magazines the organization created a technology that allows for the printed word to be converted into a file that can be read digitally or listened to with a realistic sounding synthetic voice. The organization patented the technology and is currently competing against other organizations that offer similar services. The main competitor lies in an organization known as books on cd. This places the organization in monopolistic competition, which is, “characterized by a relatively large number of sellers producing differentiated products.” (McConnell, Brue, & & Flynn, 2009, p. 177) Currently, the organization is run out of a small venue,......

Words: 1687 - Pages: 7

Business Proposal

...Business proposal A business proposal is perhaps one of the most critical documents you need to learn how to write. It is what spells the difference between success and failure, whether you’re a freelancer or you have a company of your own. In today’s cut-throat business world, entrepreneurs find themselves spending hours upon hours submitting business proposals to potential clients, and not get any results. On the other hand, there are those that are like snipers, able to get the contract after just submitting one business proposal. So how do they do it? Well, this article will teach you show you how to do just that. The Basics of a Business Proposal Before you even go and start writing that business proposal, you must first understand what it is and learn the basics. A business proposal is a written document that offers a particular product or service to a potential buyer or client. There are generally two kinds of business proposals: solicited business proposals (which are submitted in response to an advertisement published by the buyer or client) and unsolicited proposals (submitted or given out to potential buyers or clients even though they are not requesting for one). Business Proposal vs. Business Plan Quite often, the terms “business proposal” and “business plan” are used interchangeably, giving you the impression that they are one and the same. But they are not.7 A business proposal is created to offer a product or service to a buyer or client. On the other hand, a......

Words: 1133 - Pages: 5

Business Proposal

...Business Proposal Simran Kaur ECO/561 October 20, 2015 Dr. Jerry King Business Proposal – Part I With the number of overweight and obese children growing over the past decades, the need to support healthy eating in children has never been greater. Poor eating habits, including inadequate intake of vegetables, fruit, and milk, and eating too many high-calorie snacks, play a role in childhood obesity. There are too many unhealthy food options available more conveniently than the healthier ones which is one of the primary concerns of parents in the U.S. In the recent years, parents and caregivers are becoming more aware of the healthy choices they need to make for the children and in teaching them to make healthy choices for themselves. But it isn’t always easy. BeGreen Inc. recognized a market to offer parents and caregivers nutritious foods that meets the USDA’s MyPlate guidance. It aims to be a one-stop-shop where parents and caregivers can find healthy lunch options to give to their toddlers and school going children. BeGreen Inc. is venturing in an oligopolistic market structure. According to McConnell, Brue & Flynn (2009) “Because of their “fewness,” oligopolists have considerable control over their prices, but each must consider the possible reaction of rivals to its own pricing, output, and advertising decisions” (p. 229). There are few competitors within this industry, which asserts the businesses as price makers. The competitors offer vastly differentiated...

Words: 1240 - Pages: 5

Business Proposal

...Business Proposal Simran Kaur ECO/561 October 20, 2015 Dr. Jerry King Business Proposal – Part I With the number of overweight and obese children growing over the past decades, the need to support healthy eating in children has never been greater. Poor eating habits, including inadequate intake of vegetables, fruit, and milk, and eating too many high-calorie snacks, play a role in childhood obesity. There are too many unhealthy food options available more conveniently than the healthier ones which is one of the primary concerns of parents in the U.S. In the recent years, parents and caregivers are becoming more aware of the healthy choices they need to make for the children and in teaching them to make healthy choices for themselves. But it isn’t always easy. BeGreen Inc. recognized a market to offer parents and caregivers nutritious foods that meets the USDA’s MyPlate guidance. It aims to be a one-stop-shop where parents and caregivers can find healthy lunch options to give to their toddlers and school going children. BeGreen Inc. is venturing in an oligopolistic market structure. According to McConnell, Brue & Flynn (2009) “Because of their “fewness,” oligopolists have considerable control over their prices, but each must consider the possible reaction of rivals to its own pricing, output, and advertising decisions” (p. 229). There are few competitors within this industry, which asserts the businesses as price makers. The competitors offer vastly differentiated...

Words: 1240 - Pages: 5

Business Proposal

...Party Plates and Napkins Company Table of Contents Introduction 3 Benefits of Implementing Microsoft Access 3 Sales and Collaborative Software 4 Table……………………………………………………………………………………………....5 Conclusion 5 References...………………………………………………………………………………….……6 Proposal: Implementation of Microsoft Access Database Introduction Our party plates manufacturing business is growing and our customer base numbers are increasing every month therefore I am writing this proposal to implement a “Relational Database Management system”. The system we are proposing is Microsoft Access. The reason we are proposing to implement this new system is because since our business is growing it is getting cumbersome and time consuming to manage multiple “Excel” files to analyze company’s data. According to article by CPA Janet Samuels and Robert wood they suggest “Data handling and reporting capabilities of access are more efficient” (Samuels, Woods 2007). Excel should be used when we need to create a onetime report by plugging in data, however in access you will have to setup a database to form reports. Therefore, we should implement the relational database so information is forever stored and accessible by employees to create different multiple reports. The benefits of implementing Microsoft Access over Excel are listed below. Benefits of Implementing Microsoft Access 1. We can easily import all of our Excel files in to access by using the External data ribbon. This imported data will......

Words: 831 - Pages: 4

[Read More] | Stivali da donna | 12 monos (Doce monos)