Life Cycle Management Analysis

In: Business and Management

Submitted By Erler
Words 895
Pages 4
iPod MP3 Player

The marketing objective for the iPod MP3 player is to be the leading supplier of MP3 players in all markets in which the company operates and to increase brand awareness to 60 percent of its customers. iPod’s marketing strategies is differentiated the market for their products are characterized in gender, age, and the desire for image. The Apple iPod is targeted at teenagers and young adults.
Music is the essential part of everyone’s life and that is why Apple iPod came out with the MP3 player that is available in attractive colors and accessories. With such a high demand for this product, Apple was able to produce the product as well as other products such as the memory sizes, iPod shuffle, and iPod mini. These iPod items were manufactured into the iPod family that in return Apples customers were able to purchase their needs. Needless to say, this products life cycle has not ended yet, but other companies have followed what has made this product successful for their own products. The Apple Inc. company has managed each stage of the life cycle for this product well, and will continue to do so.
The introduction phase of the Apple iPod was the iPod Classic. The iPod Classic was a hard drive based iPod that was first launched in October of 2001. This product was marketed towards the young adults and teenagers.
Apple mainly focused on the interface and the ways to capture people’s attention. The iPod interface was sleek and customizable. The product is easy to use for example transferring media and music files through iTunes, which became very popular through Apple, and other media player software.
The growth stage of Apple iPod is still in its early stages. Where more and more people are aware and purchasing the product, increasing product demand. Sales are growing rapidly and profits are rising quickly, however competition is…...

Similar Documents

Management Life Cycle

...The meaning of life (cycle) What is an asset lifespan? What do we mean when we say “life cycle”, and “whole life planning”? John Woodhouse, Chair of the Experts Panel for the IAM, has been addressing these issues in his role as representative for the UK on the ISO PC251 development of asset management standards (ISO 55000 family). Here, he outlines the issues and some of the options being considered. recognition of need through to disposal and any residual risks or liability period thereafter (“from lust to dust” – see figure 1). This proved a good catalyst towards “long-termism” and better consideration of asset requirements in the first place. And it certainly has helped to break down barriers between engineering design and projects, procurement, operations or asset usage, maintenance or asset care, and renewals or decommissioning. But what is optimal “life cycle asset management” for the assets that pass from one organisation to another – for example, buying and selling (see Figure 2 on page 10). Or, indeed, for which responsibility might be split, either functionally (such as construction T here is plenty of lively debate underway about the appropriate terminology and scope for such things as asset life cycles, whole lives and life cycle activities. At the simplest level, the principles are clear: for a discrete component – with a creation stage and a period of usage, leading to ultimate disposal – we have no problem with the concept of a life cycle. It becomes......

Words: 1561 - Pages: 7

Life Cycle Analysis

...Life Cycle Analysis: 100% Acrylic Latex Paint | Jessica Johanson – Geography 101 (Environmental Geography) | This report focuses on the life cycle of acrylic latex paint, taking the reader through the various stages of production through to disposal. | | Contents Introduction 2 Objectives & Structure 2 Product 2 Paint 3 Raw Material Stage 3 Titanium Dioxide 4 Chloride Process 5 Sulfate Process 5 Water 5 Plastic Acrylic Resin 6 Manufacturing Stage 6 Final Use 7 Disposal Stage 7 Product Care Association 7 Landfill Disposal 8 Conclusion 8 Bibliography 9 CIL Naturaliving Paint 11 Introduction Objectives & Structure This life cycle analysis report is going to acknowledge the environmental and health benefits of using CIL’s naturaliving VOC-free paint, while also shedding light on the effects that its production and distribution have had on the environment. Following the introduction will be a brief overview and history of latex paint. The remainder of the report will be comprised of the life cycle of latex paint, which will walk the reader through the stages of: raw material extraction, manufacturing/production, distribution, final use, and disposal. Product The product chosen for this report is 100% acrylic latex paint, specifically, CIL’s naturaliving, VOC-free paint (for product ad, see Appendix: A). There are two main types of paint currently in production, oil-based (alkyd) and water-based......

Words: 3627 - Pages: 15

Life Cycle

...System Development Life Cycle This paper will begin with discussing the development of a custom application and the selection of proprietary systems. The system development life cycle has evolved over the years in response to changing scenarios and pattern shifts pertaining to the building or the inquiring of new software. The Life-Cycle has also gone through iterations of different names and a number of different steps (McMurtrey, 2013). The SDLC has been called one of the two dominant system development used today, along with prototyping (Piccoli, 2012). Many SDLC frameworks exist; however, most have four general stages which are planning and analysis, design, implementation, and support and evaluation (Wager & Lee, 2006). Each stage has tasks that need to be performed. The main focus of planning and analysis is the healthcare organizations strategy. Problems are identified and selected as opportunities for business improvement. Within this stage, the organization will determine whether a new system is needed and is the business financially able to invest in the development of this new system. If the business determines that the system is needed, it will need to determine the users of the system need and requirements. The business should get a system that will specifically help meet the goals of the company. The second stage is the design stage where the business considers all options ( (Wager, 2009). In this stage, alternative solutions to different problems are...

Words: 369 - Pages: 2

The Future of Executive Coaching: Analysis from a Market Life Cycle Approach

...The Future of Executive Coaching: Analysis From a Market Life Cycle Approach Where are we, where are we going, and how do we prepare for what’s next? Sheila Maher, MA., MBA. and Suzi Pomerantz, MT., MCC [This article first appeared in the International Journal of Coaching in Organizations, 2003, 1(2), 3-11. It can be downloaded and printed for personal use only. Please obtain prior written permission for wider printing and d istribution from J ohn L azar, IJCO Co-Executive E ditor, at .] In launching this journal the editorial board envisioned that the journal would provide a forum for “reflection and analysis…by those leaders of this eme rging field who recogn ize coach ing to be a fixture rather than a fad...” 1 This a rticle exp lores the m arket life cycle o f executive coac hing , considerin g its history and growth, and estimating its current position. We discuss the four stages of the market life cycle: product introduction, market growth, market maturity, and sales decline, exploring the implications for our profession of each stage. Understanding where coaching is in the market cycle allows u s to consider strateg ies to stim ulate the co ntinu ed growth of the pro fession . In this a rticle we present our th esis that “this emerging field” is actually already in the mature stage of its lifecycle and we make recommendations for mo ving the professio n forw ard. It is clear that coac hing is no t a fad an d it is not ne w. Coaching is rooted in a......

Words: 4580 - Pages: 19

The Project Management Life Cycles

...The Project Management Life Cycles The Project Management Life Cycles It doesn't matter what project you are preparing for, the project management life cycle can assist you and your team in narrowing the project's focus, keeping its objectives in order and finishing the project on time, on budget and with a minimum of headaches. The project management life cycle contains five steps: Initiation, Planning, Execution, Monitoring/Control and Closure. No one step is more important than the other and each step plays a crucial role in getting you started, through all the hurdles, down to the wire and across the closing line. The five process groups are: Initiating, Planning, Executing, Monitoring & Controlling, and Closing. We'll start with Initiation; Initiation: In this first step you provide an overview of the project in addition to the strategy your planning on using in order to achieve the desired results. During the Initiation phase you’ll develop the Project Charter, Identify Stakeholders, appoint a project manager and based on his or her experience and skills, he/she will select the required team members. The processes performed to define a new project or a new phase of an existing project Planning: This second step is extremely important, it should include a detailed breakdown and assignment of each task of your project from beginning to end. The Planning Phase will also include a risk assessment, the scope of the project, refine the objectives and define......

Words: 592 - Pages: 3

Life Cycle Analysis of Milk

...the well being of both adults and children; this includes calcium, vitamins A, B & D. The history of milk began in the Neolithic age (the new stone age), a time when humans started the transition from hunting and gathering to a more settled way of life. Life Cycle of Milk Supply Chain: Environmental and societal impact of Milk; The dairy industry poses a number of challenges to the health of the environment- * Methane emission- this is release from cows’ during the digestion process either by belching or flatulence. Statistics vary on how much methane an average dairy cow expels on a daily basis. Some experts say 100 liters to 200 liters, while others say it's up to 500 liters a day. This amount of methane is comparable to pollution expelled by a vehicle * Carbon emission- according to studies carried out by the U.S dairy carbon footprint study, it showed that carbon footprint of a gallon of milk is approximately 17.6 pounds of carbon dioxide equivalents. This will usually occur during milk freight and distribution. * Water pollution-Disposal of organic wastes without treatment leads to pollution of water resources hence, causing a rapid growth of microscopic algae that kill fishes and other aquatic life. Furthermore, ammonia released from manure can lease to acid rain causing environmental harm. * Land conversion - The dairy industry is also responsible for majority of land conversion, particularly in the tropics, to grow the feed required by......

Words: 409 - Pages: 2

To Study Information Life Cycle Management.

...EXPERIMENT NO: 1 AIM: To study Information Life Cycle Management. THEORY: INFORMATION LIFECYCLE: The information lifecycle is the “change in the value of information” over time. When data is first created, it often has the highest value and is used frequently. As data ages, it is accessed less frequently and is of less value to the organization. Understanding the information lifecycle helps to deploy appropriate storage infrastructure, according to the changing value of information. For example, in a sales order application, the value of the information changes from the time the order is placed until the time that the warranty becomes void (see Figure 1-7). The value of the information is highest when a company receives a new sales order and processes it to deliver the product. After order fulfillment, the customer or order data need not be available for real-time access. The company can transfer this data to less expensive secondary storage with lower accessibility and availability requirements unless or until a warranty claim or another event triggers its need. After the warranty becomes void, the company can archive or dispose of data to create space for other high-value information. Information Lifecycle Management Today’s business requires data to be protected and available 24 × 7. Data centers can accomplish this with the optimal and appropriate use of storage infrastructure. An effective information management policy is required to......

Words: 676 - Pages: 3

Cycle of Life

...Life Cycle A product life cycle is a cycle that all products go through from introduction through demise and possible rebirth. There are five stages to the product life cycle: embryo, growth, maturity, decline, and although rare, rebirth. Each of the five stages is a mixture of product, pricing, distribution and promotion. The embryo stage aka introduction stage of the product life cycle is where a new product is launched into market. During this stage there is heavy marketing, product promotion, limited supply and sales are slow and difficult. Manufactures spend a lot to “educate” the public. In this stage the goal is to let people know of the new product and not primarily to make money. Electric cars and hybrids are definitely innovative and appealing. Consumers could not have known that gas was not the only way to fuel your car. Pass or play. Introduction was a success. In the growth stage, the market has accepted the product. Marketing efforts have boosted sales beyond original target market, therefore brand loyalty starts to build and sales increase, as do costs, including staffing. The good news is that profits increase because greater quantities are produced, lowering the cost per unit. The downside is current manufacturing facilities and equipment may not be able to keep up with demand. The Amazon kindle is currently in the growth stage. The idea of having hand-held technology larger than a smart phone but smaller than a full-sized tablet is new. ...

Words: 696 - Pages: 3

Life Cycle

...Chapter 2 Exercise 3 The software development life cycle (SDLC) is the entire process of formal, logical steps taken to develop a software product. Within the broader context of Application Lifecycle Management (ALM), the SDLC is basically the part of process in which coding/programming is applied to the problem being solved by the existing or planned application. The SDLC is broken down into six stages; project planning, requirements definition, design, development, integration/test, and application/acceptance ( The first stage is the planning stage in which you create a software product that is extracting the requirements or requirements analysis. The stages generally align with the phases of project management lifecycle; however SDLC phases do no correspond one-to-one with project management phases. Project management deliverables such as the Project Scope Statement, Project Schedule, and budget estimates are refined to reflect increasing clarity of scope and requirements with each iteration. Agile methods have proven their effectiveness and are transforming the software industry. As agile methods evolve and extend, Agile Alliance fosters a community where organizations and individuals find ways to transit Agile Alliance website offers an information hub where members can access a wide variety of resources; an article library, videos, presentations, local user group listings and links to additional agile resources. Agile Alliance organizes the......

Words: 991 - Pages: 4

Life Cycle Managment Analysis

...Life Cycle Management Analysis Samantha Puckett Axia College of University of Phoenix Solid marketing strategies are the essential key for many successful businesses. Organizations must organize a marketing department that is responsible for developing the best marketing plan that will advertise their new products in order to inform consumers of their product in the initial introductory phase of selling the product. After consumers are aware of the product, positive word-of-mouth marketing can make boost the product sales. Apple, Inc. designed and marketed today’s most popular portable media player known as an iPod. These MP3 players are devices that allow consumers to shop on a jukebox type website created for iPod users known as iTunes that enables consumers to purchase, download, listen, and watch as they play music, games, videos, and store pictures on their devices. In today’s society, when mentioning MP3 players during a conversation, the first thing that would come to most people’s mind would be an iPod. The introduction stage of promoting the iPod; however, was evidently proven to be unsuccessful. Apple Computer, which is currently known as Apple, Inc., initially set out to revolutionize digital music with the iPod. The company focused on developing a device that was fashionable for all ages as well as men, women, boys, and girls. They did not consider the price of the product, but rather they focused on the quality with better options to their devices as......

Words: 909 - Pages: 4

Mkt 230 Week 6 Individual Life Cycle Management Analysis

...MKT 230 Week 6 Individual Life Cycle Management Analysis To Buy This material Click below link In this assignment, you practice using critical thinking skills. You analyze a case by conducting research, defining problems, and making recommendations. Remember to suspend personal bias and judgment while investigating the multiple stages of product strategies and life cycle management. Resource: Ch. 9 of Marketing: Real People, Real Choices Read the following: In recent times, a popular consumer electronics company, Apple® has released a high-demand product to the marketplace. The iPod® portable MP3 player and iTunes® interface allow the user to quickly and easily purchase, download, and listen to music. As with any new product in the marketplace, Apple® has taken steps to manage this product throughout its marketing life cycle. Write a 700- to 1,050- word paper analyzing how the company has managed each stage of the product life cycle of its popular MP3 player. Determine which stage of the life cycle the product is in currently. Defend why you feel the product is in the stage you identified. Your paper should include the following elements: ·         A brief description of the product’s objectives and marketing strategies ·         An analysis of the introduction phase of the product ·         An overview of how the company has managed or should manage the product through the......

Words: 318 - Pages: 2

Sustainable Investment Analysis of the Life Cycle Impact of Heidelberg Cement's Operations

...Analyze the life cycle environmental and social impact of Heidelberg Cement’s operations, the concerns of different stakeholders on these impacts, and how these stakeholders concerns affect the company. Cement is considered to be one of the most useful materials ever developed by man due to its strength and durability. However by virtue of its chemical and mineral composition as well as its manufacturing process cement production is deemed to have quite a significant environmental and social impact on its various stakeholders in a variety of ways and at varying degrees. One strategy that has been developed to help assess the extent of this impact is the use of a life cycle Assessment tool. The life cycle assessment is a systematic way of compiling and examining the inputs and outputs of energy as well as materials used in the manufacturing of a product or service as well as the environmental impacts directly attributed to the manufacturing process of that product or service throughout its life cycle. The life cycle of a product comprises the manufacturing process from raw material extraction, through to materials processing and manufacturing, all the way to distribution, usage, maintenance and disposal or recycling. One company that has been at the forefront of Cement production over the years has been Heidelberg Cement. Heidelberg cement having been in operation for over 140 years is one of the world’s largest building materials companies. It is a multinational......

Words: 2125 - Pages: 9

Product Life Cycle Management

...Aristotle University of Thessaloniki PRODUCT LIFE CYCLE MANAGEMENT IOANNIS KOMNINOS Electronic Engineer, B.Eng M.Sc.(Eng) Thessaloniki 2002 Product Life Cycle Management 2 CONTENTS INTRODUCTION PART 1: PRODUCT LIFE CYCLE MODEL DESCRIPTION 1. PRODUCT DEVELOPMENT PHASE 2. INTRODUCTION PHASE 3. GROWTH PHASE 4. MATURITY PHASE 5. DECLINE PHASE PART 2: ANALYSIS OF PRODUCT LIFE CYCLE MODEL PART 3: PRODUCT LIFE CYCLE TECHNIQUE EXAMPLE: PRODUCT CANNIBALIZATION 1. UNFAVORABLE CANNIBALIZATION 2. OFFENSIVE CANNIBALIZATION STRATEGIES 3. DEFENSIVE CANNIBALIZATION STRATEGIES PART 4: PRODUCT LIFE CYCLE IN RESPECT TO TECHNOLOGY LIFE CYCLE PART 5: USE OF PRODUCT MANAGEMENT FOR SUCCESSFUL PRODUCT LIFE CYCLE ANNEX 1 ANNEX 2 REFERENCES 3 4 4 5 6 7 8 9 12 12 13 14 16 18 20 23 25 URENIO - Urban and Regional Innovation Research Unit Product Life Cycle Management 3 INTRODUCTION All products and services have certain life cycles. The life cycle refers to the period from the product’s first launch into the market until its final withdrawal and it is split up in phases. During this period significant changes are made in the way that the product is behaving into the market i.e. its reflection in respect of sales to the company that introduced it into the market. Since an increase in profits is the major goal of a company that introduces a product into a market, the product’s life cycle management is very important. Some companies use......

Words: 6228 - Pages: 25

Life Cycle Management Analysis of Apple's Ipod

...Life Cycle Management Analysis for Apple’s iPod MKT / 230 September 6, 2009 Life Cycle Management – Page 2 The Apple iPod allows consumers to download music, videos, and various other entertainment items. The iPod can be seen everywhere from the gym to the local coffee shops. Even automakers have started to install iPod outlets in newer vehicles to draw a new kind of consumers to their autos. This report will provide some insight into Apple’s product objectives, marketing strategies, introduction phase, product growth, maturity stage, and decline of product in the market place. Product life cycle typically consists of five main aspects: (1) product development; (2) introduction; (3) growth; (4) maturity; and (5) decline. Various marketing objectives that will help the company achieve the overall product goal are as follows:  Be the leading supplier of MP3 players in all markets in which Apple competes.  Increase product sales.  Increase company revenue.  Increase brand awareness.  Expand distribution to department stores.  Develop a campaign to encourage current users to increase current use of product. Life Cycle Management – Page 3 During the introduction stage, Apple made careful choices with their marketing strategies by paying close attention to pricing, promotional and placement decisions. The introduction of the iPod transformed Apple into an entertainment giant. Apple’s approach to introducing the iPod to consumers was geared more......

Words: 914 - Pages: 4

Design and Life Cycle Cost Analysis of Solar Pv Systems

...Design and Life Cycle Cost Analysis of Off-Grid Photovoltaic Power Systems Mounir Bouzguenda, Abdelkader Tami, Azzeddine Ferrah, and Jihad Al-Khalaf Faculty of Engineering, Sohar University PO Box 44 PC 311 Sohar-Oman Tel: +968-820-101 ext 233 Abstract--The interest in off-grid photovoltaic (PV) solar energy systems in villages and remote areas is increasing. This interest stems from several factors such as improvement in living standards, reduced capital cost, stricter environmental constraints, and national programs that encourage renewable energy systems. To promote the usefulness of such renewable energy systems, a simple design and cost analysis method was developed. Its purpose is system sizing and life cycle cost analysis. Key parameters such as energy consumption, storage requirements, solar resources and financing options are entered into the program. Results such as system size and project cost are computed. For the financial analysis, Internal Rate of Return and Payback Period are used as project evaluation techniques. The method was tested for four PV systems with different geographical conditions and energy consumption profiles. Results show that the PV systems can be attractive on economic basis if governments provide sufficient funding and incentives. 1. INTRODUCTION Photovoltaics offer consumers the ability to generate electricity in a clean, quiet and reliable way. Because the source of energy is...

Words: 2473 - Pages: 10

1×06 Mombie Dearest | Franchot Tone | Mass effect cz. 1