In: Business and Management

Submitted By linlinfly17
Words 2209
Pages 9
Organisation Studies: Experiencing Organisations
Resit Exam - Case Study for section A
Steve Jobs: the world pays tribute
An extraordinary outpouring of emotion has greeted the death of the co-founder and former CEO of Apple Inc
The Guardian, Thursday 6 October 2011

The bunches of flowers began arriving outside Apple stores as morning broke around the world: a potent symbol of the extraordinary outpouring of emotion that greeted the death of Steve Jobs, the co-founder of Apple Inc. His death was announced by his family late in the afternoon on the Californian west coast where he lived most of his life.
"It's a dark day in Silicon Valley," Matt Drance, a former Apple employee, remarked in an email. Anyone who thought that technologists couldn't be moved to tears would soon realise, from the tributes on Twitter and Facebook, that Jobs, who died at 56 from cancer which he had held at bay for eight years, had inspired the strongest feelings.
In Beijing a steady stream of mourners and admirers made their way to lay flowers and light candles at the Apple Store. One corner of the ground floor had been turned into a shrine of sorts with photographs of Steve Jobs, bouquets and messages: "You have enriched our lives. Thank you for changing the world," said one in English. "Go in peace. We love you," said another.
It seemed as though there wasn't anyone who hadn't somehow been touched by his work. The tributes came from everywhere. President Obama called him visionary and said "he exemplified the spirit of American ingenuity" and that "he transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world."
Bill Gates, his longtime rival but also friend – born, like Jobs, in 1955 – said that "the world rarely sees someone who has had the profound impact Steve has had, the effects of…...

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