Long-Term Investment

In: Business and Management

Submitted By bluetoyota1990
Words 2518
Pages 11
DreamWorks Animation

Amanda Rice

Dr. Stevens

FIN 534

December 11, 2011

Investing into DreamWorks Animation would be worth the wait, but it could be a long-term investment. DreamWorks is an animation company that was produced October 12, 1994, by David Geffin, Jeffrey Katzenberg, and Steven Spielberg. Building an empire was very important for the company because each founder had the skill and brainpower to produce great movies. Steven Spielberg is one of the masterminds behind DreamWorks Animation. He has produced many films including the blockbuster hits Jaws and Jurassic Park. David Geffen is also another mastermind as well because he has helped remake DreamGirls the movie was hit for the company. In 2008, Geffen left to company to pursue other ventures. Jeffrey Katzenberg was also the mastermind behind DreamWorks Animation and produced the movie Shrek in 2001. “DreamWorks Animation creates family entertainment, including animated feature films, television specials and series, live entertainment properties, an online virtual world and related consumer products, meant for audiences around the world,”(www.nytimes.com). The company is moving in the right direction by producing good movies for any audience to watch with their family. “The Company has theatrically released a total of 23 animated feature films, including the franchise properties of Shrek, Madagascar, Kung Fu Panda and How to Train Your Dragon,” (www.dreamworksanimation.com). Producing these movies gave the company more creditability of making good movies than from budgets projections. The company producing 3-D movies will be a great advantage of staying ahead of all the competitors in the near future. “Whatever its financial and management travails, DreamWorks has succeeded in being different from the majors, and in working hard to discover and launch artists; in effect, putting art…...

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