In: Business and Management

Submitted By path0018
Words 556
Pages 3
1. Company Profile
1.1 Business Description
The resurgence of the downtown area represents a unique opportunity for a high-energy dance club. The city's central location, demographics, and lack of direct competition are major advantages to this project. The proposed club—tentatively named “Rock Star”—will provide a local solution to the lack of dance and live music venues geared toward the 21 to 39 age group in the Noble area and will help keep late night entertainment expenditures within the region.
The development of the downtown with foreign students has been, and will continue to be, a major catalyst in bringing people to the area. With current enrollment of over 1,300 students, the year-and-a-half old campus is slated for steady expansion through 2010 when enrollment is expected to hit 6,000 students. Additional surrounding educational institutions (two universities, Ottawa & Carleton) also contribute to the potential customer base. Other proposals in the area such as the Multiplex Theatre and shopping center will also greatly impact the city's traffic flow and nightlife.
The new nightclub will specialize in high-energy dance music with a quality light show, and will offer beer, wine, and an array of liquors and mixed drinks. In addition, the club will sell non-alcoholic beverages such as soft drinks, juices, and bottled water. A small food menu consisting mostly of appetizers and small entrees ranging in cost from $6 to $9 will also be available. The initial hours of operation will be 8:00 P.M. to 2:00 A.M. Wednesday through Saturday. And we are concentrating to get deals related to birthday parties, anniversies and graduation parties.Speacial events on Valentine’s Day, friendship day and Canada day etc., 2.2 Business Address 2.3 Owners/principals 2.4 Contact Info 2.5 Business Advisors 2.6 Vision & Mission…...

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