Organizational Culture at Apple Inc

In: Business and Management

Submitted By engrarsalan
Words 1483
Pages 6
IntroductionApple Inc. is a global computer manufacturing company that is going through major changes in its organizational culture and it’s organizational structure due toseveral events of the past few years. This is a company that grew extremely fast in little time, that their management found themselves not being able to keeptheir operations and finances under control. Apple Inc. has been forced to reevaluate and redesign it’s organizational culture and organizational structure to avoid bankruptcy.The organizational culture of Apple is one of change; with the drive to outperform and succeed as their major objectives. The organizational structure of the company has also transformed to be more competitive in a critical juncture in thecompany’s history. Apple is going through major restructuring to regain controlof its operations and finances in order to stay competitive on the global market. This paper will describe the organizational culture and structure of Apple (www.fundinguniverse).Organizational CultureThe culture of Apple was based on an ideal that self-motivated individuals willwork harder if they do not have a boss micromanaging every action. The unique structure of Apple had allowed it to grow and react more quickly to changes than its competitors. The reason for the quick responsiveness is simple; it is much easier to get a project started if there are only a few people to obtain approvalfrom. Apple initially grew fast, because decisions were made at the lowest possible level. Corporate headquarters made policy and oversaw all activities, but the local employees made the day-to-day decisions on the ground in countries all over the world. This type of top-down philosophy allowed for quick responsivenessand resolutions to situations without involving the corporate headquarters, thus avoiding corporate red tape (Mc Shane and Travglione, 2005, pp…...

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