Resourceful

In: Business and Management

Submitted By cournapier21
Words 1007
Pages 5
High energy extreme sports vacations are something that is my lifelong dream. Having a strategic plan and goals could turn that dream into a reality. The creation of Action Adventures Llc, will create an opportunity for people and families with the need for high energy, adrenaline packed adventures to access various outlets of thrill seeking adventures. Action Adventures will tap into opportunities such as, Nascar adventures, sky diving, hang gliding, wind surfing and many more thrilling adventures. Aa will serve as the middleman in creating customer specific adventures for the thrill seeking enthusiast. Aa will mirror the general purpose of a travel agency. The vast difference being that aa will plan and seek out high energy action sports adventures for those that are more daring and seek a vacation of a lifetime. The market is currently saturated with individual operators that offer one specific extreme action sport adventure. Aa will bring together the enthusiast and the providers. Strategic planning will determine the course of this new business. A strategy provides a framework for managerial decisions, reflection a company’s awareness of how, when and where it should compete; against whom it should compete, and for what purposes it should compete. (Pearce, Robinson 2004) The mission statement is a living statement and may need to be changed to meet the needs of changing times. Once the mission statement has been formulated goals to be reached to accomplish the mission must be selected. Specific strategies and approaches must be implemented to reach each goal. The company’s internal and external environment needs to be assessed, and specification plans to implement each strategy need to be identified. Once the plan is implemented it will need to be monitored and updated s needed. According to Pearce and Robinson 2004, a company should select long-term…...

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