Strategic Plan Ii

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Submitted By Dietrichb200
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Pages 7
Strategic Plan Part II – Environmental Analysis and Setting Strategic Goals
Dietrich Burton
April 25, 2016
Kelly Imlay

Strategic Plan Part II – Environmental Analysis and Setting Strategic Goals
In today’s paper we will discuss part II of our Strategic Plan for Sonexus Health A Cardinal Health Specialty Company. In this segment we will evaluate the significance and implications of an external environmental analysis in the development of a strategic plan. Next we will use the SWOT analysis and provide an assessment of Sonexus Health Care organization. In this section we will review how this organization will accomplish their mission, goals, and objectives for strategic planning. We will also evaluate how the organization will respond to internal and external challenges. And finally, we will incorporate our SWOT analysis findings into clearly stated goals and objectives for a 3 to 5 year period by focusing on the strategic plan areas.
The purpose of an environmental scanning is to implement your findings into a strategic plan for our organization. This includes growing trends, the consumers that are being served and provide opportunities for improvement. “Definitions of the term abound, but in essence it refers to the means by which organizations gather information on changing conditions and incorporate those observations into a process where necessary changes are made. The right information, combined with the right adaptations, can determine an organization's future viability.” (Dalton, 2011) Sonexus Health must move with the times as well as provide a high level of service to their clients as well as their patients. To implement this plan organization is everything, there are several components during the environmental scan. First, we should start with external issues that can have an impact on our business. External issues would be potential…...

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