Technology in Management

In: Business and Management

Submitted By giovanni
Words 9999
Pages 40
UNIVERSIDAD DEL ISTMO

ADMINISTRACIÓN DE NEGOCIOS MARÍTIMOS CON ÉNFASIS EN PUERTOS Y TRANSPORTE MULTIMODAL
Y
DIRECCIÓN DE MERCADEO

TRABAJO DE
INTRODUCCIÓN A LOS NEGOCIOS:
LA TECNOLOGÍA EN LA ADMINISTRACIÓN

INTEGRANTES:

KAREN VEGA
8-868-1618
GEOVANNI A. CORELLA M.
4-775-1689

PROFESOR:
EDGAR APARICIO

FECHA DE ENTREGA
LUNES 22 DE JULIO DE 2013
ÍNDICE

INTRODUCCIÓN

1. CAPÍTULO I
LA TECNOLOGÍA EN LA ADMINISTRACIÓN DE LAS EMPRESAS 1.1. EVOLUCIÓN TECNOLÓGICA EN LAS ÚLTIMAS DÉCADAS 1.2. IMPORTANCIA DE LAS NUEVAS TECNOLOGÍAS 1.3. LA INFLUENCIA DE INTERNET

1. CAPÍTULO II
ADMINISTRACIÓN DE LAS TECNOLOGÍAS DE INFORMACIÓN 2.4. PROCESO 2.5. LOS SISTEMAS DE INFORMACIÓN 2.6. LOS SISTEMAS DE INFORMACIÓN POR ÁREA 2.7.1. Recursos Humanos 2.7.2. Marketing 2.7.3. Las Tecnologías Aplicadas al Marketing 2.7.4. Procesos de Marketing y Ventas 2.7.5. Fidelización de Clientes 2.7.6. Promociones 2.7.7. Marketing Viral 2.7.8. El Marketing de Permiso 2.7.9. El Mobile-marketing

2. CAPÍTULO III
IMPACTO DE LA TECNOLOGÍA EN LA ADMINISTRACIÓN 3.7. TECNOLOGÍAS QUE CONTRIBUYERON AL DESARROLLO DE LA ADMINISTRACIÓN DE EMPRESAS 3.8.10. Automatización 3.8.11. Tecnologías de la Informática y Comunicación a. Informática b. Internet c. Radio y televisión 3.8. SISTEMA QUE EMPLEA LA EMPRESA

3. CAPÍTULO IV
ARTEFACTOS TECNOLÓGICOS UTILIZADOS EN LAS EMPRESAS 4.9. LA OFICINA MODERNA 4.10. EL TELÉFONO 4.11. EL TELEFAX 4.12. LA FOTOCOPIADORA 4.13. LA MÁQUINA DE ESCRIBIR 4.14. LA CALCULADORA 4.15.12. Calculadoras gráficas 4.15.13. Calculadoras de mesa 4.15. EL COMPUTADOR 4.16.14. Correo Electrónico 4.16.15. Netmeeting 4.16.16. Otros 4.16. TRITURADORA DE…...

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