The Effectiveness of Humor in Persuasion.Docx Uploaded Successfully

In: English and Literature

Submitted By inlovewithreece
Words 1252
Pages 6
Your emotions plays a critical role in persuasion. There are many emotions we all have to deal as individuals on an everyday basis, but the one emotion we often used in persuasion is humor. Humor is a valuable quality that causes laughter in individuals as they do ridiculous things or say a few silly jokes to make individuals laugh and put individuals in a great mood. “According to persuasion theory, people who are in good mood are less likely to disagree with a persuasion…” (Lyttle, 2001, p.207). Your emotions also work together with the way an individual meditates on different issues or situations in our lives. There are many different methods of persuasion techniques that have been used in marketing, public campaign, and in political messages. The authentic message itself is essential as one message can bring about wavering altitudes of emotions and humor for many different people.
In human relationship humor is not only significant, but it can help reliefs the pressure and avoid the escalation of conflict, but it is also can be a remedy for your heart, soul, and mind. (Seiter & Gass, 2004). Some individuals have many different opinions on this subject matter, however, regarding the effectiveness of humor in persuasion. After reading Perspective on persuasion, social influence, and compliance, The Effectiveness of humor in persuasion: the case of business ethics training, and The Joint impact of humor and argument strength in a print advertising context: a case for weaker argument I had a few questions that I thought about. There are, what is the appropriate time when an individuals should use humor in marketing, for illustration? What types of humor is restricted in public speeches designed to persuade other individuals? Can humor be used to cross into the ethical boundaries in professional setting and marketing? What are some of the risks matter in using…...

Similar Documents

The Humor of Vegetarienism

...Dr. Faulkner AP Language (4) 22 October 2012 The Humor of Vegetarianism In Laura Fraser’s passage, “Why I Stopped Being a Vegetarian,” the author compiles her personal motives and detachments on the controversial topic of vegetarianism. To make the essay more compelling, Fraser adds a touch of humor that transforms the writing into a light and whimsical piece. The passage, in turn, is positively impacted as the humor in Fraser’s essay relays an informal, personal tone that captures readers with the vernacular casualness of the style as well as appeals to a plethora of differentiating personality groups. Fraser’s humor in the essay also highlights the human’s mindset including the issues in our thought process and decision making. Laura Fraser’s sense of humor completely changes the mood of the piece, and after all, when does humor not change the mood? Fraser’s comical style contradicts the seriousness of the topic to the point where the reader feels as though they are reading a personal entry rather than a dry, dull political document on the views of vegetarianism. In many occurrences, the author will ask rhetorical questions to offset what the conflict is. For example, when discussing how far utilitarianism can stretch to compensate for the negative effects, Fraser asks herself, “Wont free range do?” (548). The author fully knew that even buying and consuming free range chickens opposed her views as a vegetarian, yet she attempted to justify herself with a......

Words: 1153 - Pages: 5

Ekspansja Kolonialna I Rywalizacja Mocarstw.Doc Uploaded Successfully

...Ekspansja kolonialna i rywalizacja mocarstw Nowa fala kolonialnej aktywności europejskiej w ostatnim ćwierćwieczu XIX wieku wiązała się z wejściem państw kapitalistycznych w kolejną fazę rozwoju gospodarczego nazwaną imperializmem. Cechowała go ekspansja polityczna, gospodarcza i militarna najpotężniejszych państw europejskich na tereny zamorskie. Przyczyny gwałtownego rozwoju kolonializmu wynikały z faktu stworzenia przez imperia kolonialne zamkniętego systemu wymiany gospodarczej sprowadzającej się do eksploatacji surowców w koloniach i dostarczania przez metropolię własnych wyrobów przemysłowych na ten rynek zbytu oraz wywozu i lokowania tam kapitałów. Nie bez znaczenia było tworzenie na terenach kolonii baz wojskowych, które zabezpieczały interesy potęg kolonialnych. Ocena kolonializmu nadal wywołuje wiele kontrowersji. Jego przeciwnicy wskazują na brutalny wyzysk ludności tubylczej i niszczenie jej kultury. Zwolennicy wskazują, że cywilizacja europejska była wówczas jedyną propozycją kulturową godną opanować świat. Za sprawą białego człowieka zmieniały się stosunki w koloniach. Uruchamiano tam przemysł, budowano drogi, linie kolejowe i rozwijano szkolnictwo. Niemniej biały człowiek spełniał na tych obszarach misję cywilizacyjną polegającą na przyśpieszeniu przeobrażeń tej części świata według własnych wzorów kulturowych. Największe imperium kolonialne stworzyli Anglicy, do których należała 1/4 kuli ziemskiej i tyle samo ludności. Drugie co do rozległości......

Words: 837 - Pages: 4

政治學 Uploaded Successfully

...政治學筆記目錄 第一章 政治學概論………………………………………….2 第二章 政治學方法論……………………………………….7 第三章 國家與民族論………………………………………15 第四章 憲法與人權論………………………………………29 第五章 政體論………………………………………………36 第六章 政黨論……………………………………………..56 第七章 選舉制度、政治參與及投票行為…………………65 第八章 民意與溝通…………………………………………76 第九章 利益團體與群眾運動………………………………82 第十章 政府論………………………………………………89 第十一章 政治文化與政治社會化……………………….102 第十二章 全球化與國際政治…………………………….112 第一章 政治學概論 壹、何謂政治? 一、政治的定義 政治,源自拉丁文城邦(polis),就字面意義言指涉城邦中之公共事務,從最廣泛的角度來看,政治是人們透過制定、修正和維繫其生活一般規則的活動。 實際上政治是一種非常複雜的現象,至今尚欠缺一個精密且共同認定的定義,為了盡可能描述政治,學者分別以國家[1]、政府[2]、權力、系統、衝突、決策過程、公領域[3]等各種途徑加以闡述,歸納起來可分成以下四類: (一)政治為規範性目的的實現 政治的目的在實現某些道德標準(如公平正義),或共同規範(如公共利益),歷史上許多政治思想家均從此規範性角度來探討政治,像柏拉圖(Plato)認為政治的任務在建立正義、亞里斯多德(Aristotle)認為政治在實現人類美好之生活。 論者以為,此種意涵可鼓舞政治社群追求這些道德標準的實踐,激起政治社群從關心私利到關心共善;然批評者則指出,實際政治現象中,執政者往往宣示偉大且抽象的道德目標以遂行其私利。 (二)政治為權力現象 拉斯威爾(H. D. Lasswell)和卡普蘭(A. Kaplan)指出,權力是政治最基本的概念,政治即政治行動者權力互動的現象,因此其特別注重「誰得到什麼、何時得到、如何得到」及「議程設定」(agenda setting)對權力運作過程的影響[4]。 政治為權力現象的觀點雖然跳脫國家組織的界線,然有學者批評其對政治範圍做了過大的界定,容易將一切權力互動關係泛政治化[5]。 (三)政治為衝突的管理 政治是在解決衝突,安斯圖茲(Amstutz)指出政治是在處理兩種關於衝突的事務,一類是稀有資源和職位,例如競選、財源分配等;第二類則是(解決衝突)法令規章之發展,像是憲法之修定以及政府運作規則之建立。 (四)政治為政府制定政策的過程 當代政治學者特別重視政府的權威,例如伊斯頓(D. Easton)及倫尼(A. Ranney)認為政治就是對社會價值進行權威性的分配(authoritative allocation of value)。而政府政策之所以具有權威性,主要來自三項特徵: 1.合法性 它根據憲法及法律,經過法定程序而制定,具有法律的效力。 2.普遍性 它可以要求社會全體成員遵守規範。 3.強制性 ......

Words: 10136 - Pages: 41

Jquery-Casestudy.Doc Uploaded Successfully

...Case Study 1. Write a jQuery script to design 8x8 matrix format with color black and white. It should seem like Chess Board. Need a button with a label Reverse. All div color should be changed from black to white and white to black. 2. Write a jQuery script to design 2 div element in the page. Show big text in those div's and you will get scroll bar. If I move right side scroll bar then left side div scroll bar need to move along with the rite. As well vice verse. 3. Write a jQuery script(toggle) to design menu as below mentioned a) Fruits Banana Mango Jackfruit b) Vegetables Brinjal Bumpkin Snake Guard c) Oil Gingelly Sun Flower Groundnut Initially, all menu should be non-expand mode except Title menu. If I am click Fruits Title, should expand the menus are avail under it. Rest of all non-expand. 4. Write a jQuery script to search a text in the paragraph. Provide a text field and search button below to the paragraph. Highlight all the words in yellow colors once found when search button clicked. 5. Write a jQuery script to design 8x8 matrix format with color black and white. It should seem like Chess Board. Provide buttons like first, last, Odd and Even. When you click first button, first div should be changed highlighted with color yellow and border should be in red color. Like wise, do the same for last, odd and even button clicked. 6. Write a jQuery script to design an UI form for retailing customer and it should......

Words: 343 - Pages: 2

Humor in Workplace

...Final Project Proposal This paper aims to explore how humor, a site of construction of gender identity and power relation, is employed by both males and females to negotiate their power relations and either subvert or confirm their gender roles. I believe this topic is of particular interest because though a number of studies have been conducted to examine the relation between gender practice and occupational practice, and ways of constructing gender roles via humor. Concentration is rarely deployed on humor use by males and females at workplace. This review is important because there is a growing number of female practitioners participating in different sectors and industries. They are frequently confronted with paradoxical situations of their gender role of feminity and their professional competence and leadership, usually tagged with masculinity. This paper will offer some insights to professional females about how they can resolve such paradoxes at their workplace through the employment of humor. Besides, this topic is of particular interest because it can be seen through the review of the body of literature, that the meaning and effect of humor, as a linguistic means can never be captured nicely. It can have different functions in different context, which is in accordance with the “ambiguity” and “polysemy”put forward by Tannen (1993), so this paper will probes into the fluidity and ambivalency of this linguistic means. Moreover, one big context in this......

Words: 1195 - Pages: 5

Divination Is a Path to the Knowledge of the Universe.Docx Uploaded Successfully

...“Divination is a path to the knowledge of the universe. It is not fortune telling, but a way to gain a deeper understanding of the universe and the influences that affect a person or situation.” (Well) Our world is a place of mystery, chaos, and darkness; this being said- we will do whatever our primitive little hearts and minds want us to do, to exert some control over that chaos or make ourselves think we can control that chaos and mystery. Humanity has practiced the art of divination for a millennia, and until we have a time machine, will probably continue to delve into the practice. For this reason, I decided to wax poetic on one of my favorite occult divination sources- Tarot. “The true Tarot is symbolism; it speaks no other language and offers no other signs.” (A.E.Waite). Tarot has practically been around since we awoke from the dark ages. The first appearance of the divination tool, was in the Northern part of Italy during the early 15th century. Our European brethren were dominated by the overwhelming shadow of the Church, which meant everything held some deeply ingrained religious meaning and symbolism was everywhere. If your crops were failing, it was “witch-craft”, if your kid came down with plague- it was “evil spirits” or some sin you committed. The entire world was soaked in meaning, and “God” could be understood as speaking through the mundane and the mystical to deliver profound messages to his people. Originally playing cards themselves, became a......

Words: 582 - Pages: 3

Humor

...is an American retired professional boxer. Tyson is a former undisputed heavyweight champion of the world and holds the record as the youngest boxer to win the WBC, WBA and IBF heavyweight titles at 20 years, 4 months, and 22 days old. Tyson won his first 19 professional bouts by knockout, 12 of them in the first round. He won the WBC title in 1986 after defeating Trevor Berbick by a TKO in the second round. In 1987, Tyson added the WBA and IBF titles after defeating James Smith and Tony Tucker. He was the first heavyweight boxer to simultaneously hold the WBA, WBC and IBF titles, and the only heavyweight to successively unify them. In 1988, Tyson became the lineal champion when he knocked out Michael Spinks after 91 seconds. Tyson successfully defended the world heavyweight championship nine times, including victories over Larry Holmes and Frank Bruno. In 1990, he lost his titles to underdog James "Buster" Douglas, by a knockout in round 10. Attempting to regain the titles, he defeated Donovan Ruddock twice in 1991, but he pulled out of a fight with undisputed heavyweight champion Evander Holyfield due to injury. In 1992, Tyson was convicted of raping Desiree Washington and sentenced to six years in prison but was released after serving three years. After his release, he engaged in a series of comeback fights. In 1996, he won the WBC and WBA titles after defeating Frank Bruno and Bruce Seldon by knockout. With his defeat of Bruno, Tyson joined Floyd Patterson, Muhammad......

Words: 474 - Pages: 2

Humor in Management

...David Gogichaishvili Graduate Student, School of Telecommunications, Ohio University Independent Study with WILL HOYT on “Humor in Management” Spring 2002 Introduction This literature review on humor in management explores the issues of effectiveness of humor in the workplace. The primary focus is in management processes. Humorous managers are more effective, so to say. But there are some techniques and tips for turning your humor into managerial success. Not every type of humor can be appropriate. The “What” section of this study deals with a general background about humor. Questions like why we should use humor, whether we should use it at all, etc. will be answered in the “Why” section of this paper. And finally, the “How” section will explore some basic rules on how to use humor in the workplace appropriately. There will be some suggestions even for managers who lack a sense of humor. So, enjoy and remember the most important aspect of humor in the workplace: Your employees should laugh with you, not at you! WHAT Humor is a quintessentially social phenomenon, since every joke requires both a teller and an audience. A sense of humor is a different and positive perspective on events and things. It can be utilized as an instrument to develop an atmosphere that is conductive to motivation. Laughter itself has physical, emotional, and moral benefits. Humorous people tend to be more adaptive, more capable of handling stress, more intelligent and more......

Words: 4043 - Pages: 17

Managing Communication, Knowledge and Information.Doc Uploaded Successfully

...Q1. Based on research of the company, identify the range of decisions made by the company. Evaluate the effectiveness of the decisions (Criteria 1.1, Grading Criteria M1). Strategic Planning Decisions: Strategic planning decisions are those decisions in which the decision-maker develops objectives and allocates resources to achieve these objectives. Such decisions are taken by strategic planning level (top level) managers. Example: pizza hut might have the objective of increasing sales and decide to implement a strategy of offering lower prices on certain products during off hours to attract more customers. After a month of pursuing the new strategy, managers can look at sales data for the month and evaluate whether the strategy resulted in increasing sales and then choose to keep the new price scheme or alter their strategy. Management Control Decisions: Management control decisions are taken by management control level (middle level) managers and deal with the use of resources in the organization. Example : The system installed at each Pizza Hut delivery outlet, restaurant and area managers office includes password‐controlled access to an enterprise information portal, mymicros.net. This content‐rich and secure Internet portal enables area and store managers and staff costs, with real‐timer reports obtained via a Web browser at any time. This enables ,managers to react immediately to any emerging issues and......

Words: 8506 - Pages: 35

Case Study-Humor

...Persuasion in Advertising: The Effects of Humor, Threat Intensity, and Issue Involvement Hye Jin Yoon Southern Methodist University, Dallas, Texas, USA Spencer F. Tinkham University of Georgia, Athens, Georgia, USA 2010) or ads that ridicule nonusers of the brand (Voss 2009), but these studies researched “humor types” and should be distinguished from humor effects studies in threat persuasion ads. By looking into both the humor and threat persuasion literature, we set out to understand how humorous threat persuasion works in advertising and for whom it may be most effective. Threat persuasion, otherwise known as fear appeal in advertising, deals with critical issues that might have negative consequences for the consumer or the public (e.g., health and environmental issues) (Freimuth et al. 1990). In the ad, threatening information presents the problem, and attitudinal or behavioral suggestions are given as solutions. Threat information is valuable in that it can help protect us from harm but is negative in valence and out of the ordinary in our daily lives. Such substantive yet negative and out-of-the-ordinary information is known to be unpleasant and cognitively arduous to process (e.g., Rozin and Royzman 2001; Schimmack 2005). When humor accompanies threat information, it can function as a buffer. By providing a positive surface cue that attenuates the negative thoughts and emotions and facilitates processing, humor can make a threat persuasion ad......

Words: 10093 - Pages: 41

Humor Outline

...no sense of humor, I would long ago have committed suicide." Humor is a tool that makes people laugh. Humor describes the benefits of how humor helps people in situations or lifestyle. II. Thesis: Humor has interesting healing powers that enable us to reduce stress, to spread happiness, and to combat fear. Body I. Main Point: One benefit of humor is that humor reduces stress A. People who laughs enormously on a regular basis can have lower standing blood pressure than the average person. When people have a good laugh, the blood pressure increases but then returns back to normal. When watching TV, a movie, or even a comedian, there is comedy that excites people to burst out laughter. B. Health and wellness. Integral Research Center, from http://thinkexist.com/quotation/laughter_is_the_best/164086.html quotes “Laughter is the best medicine.” When laughter is shared, it brings people together and increases happiness. This free medicine is easy to use and uses excitement. II. Main Point: Another benefit of humor is that humor spreads happiness. A. Humor changes one’s perspective of happiness. Humor brings balance. Laughter creates distance, between what you fear. B. The key to being happy is by having happy people around you. When coping with people, they have a sense of humor, and they encourage other people to be happy. III. Main Point: The last benefit of humor is that humor combats......

Words: 450 - Pages: 2

Humor

...Though humor can often be a welcome addition to many situations, using humor at work can often lead to unwanted outcomes. With the introduction of different genders in the workforce we have to take into consideration that different types of people appreciate different types of humor. With that in mind men and women respond differently to humor. Using the wrong style with the wrong people can have less than productive results. While men seem to appreciate a self-enhancing style of humor and women finding an affiliative style more to their liking. Humor with sexual undertones can lead to conflict and division of groups. These types of humor can be offensive and should be avoided in the workplace. While the use of humor can be a good thing it often can be a double edged sword mainly for the way others perceive it causing a misinterpretation. Using the wrong type of humor can have adverse effects, with people having different views resulting in less than proactive results. Misunderstanding of humor can materialize feelings of discontent, alienation, inferiority, and anger. Most times it is better to avoid the use of aggressive humor as it can make others feel intimidated and cause competition between employees. To effectively use humor in the work place is possible but efforts must be taken to provide a comfortable platform. Using the correct types of humor and reading the situation and audience to select the proper humor style to use can be the largest challenge. The OHM......

Words: 366 - Pages: 2

Major Health Problems in India.Docx Uploaded Successfully

...PROGRAMME :  Nutritional support to preschool children Started on 1970 Under the Department of Social welfare For children age group 3-6 years in rural areas Programme implemented through Balwadis Food supplement 300kcal and 10grams of protein per child per day NATIONAL PROGRAMME FOR NUTRITION SUPPORT TO PRIMARY EDUCATION This system was called provision of ‘dry rations’. Government of India will provide grains free of cost and the States will provide the costs of other ingredients, salaries and infrastructure On November 28, 2001 the Supreme Court of India gave direction that made it mandatory for the state governments to provide cooked meals instead of ‘dry rations AKSHAYA PATRA AND PRIVATE SECTOR PARTICIPATION IN MID-DAY MEALS Successfully involved private sector participation in the programme The programme is managed with an ultra modern centralized kitchen that is run through a public/private partnership. Food is delivered to schools in sealed and heat retaining containers just before the lunch break every day EMERGENCY FEEDING PROGRAMME 2001 :  This was introduced in May, 2001 in selected states (Orissa) Emergency Feeding Programme, is a food-based intervention targeted for old, infirm and destitute persons belonging to BPL households to provide them food security in their distress conditions. Cooked food containing, rice- 200gms, Dal (pulse)- 40 gms, vegetables- 30 gms is provided in the diet of each EFP beneficiary daily by the Government. VILLAGE......

Words: 1307 - Pages: 6

Observer Based Techniques for the Identification and Analysis of Avascular Tumor Growth.Pdf Uploaded Successfully

... Further on, it is shown that these methods can be successfully extended to the parameters estimation; this application can be thought as an alternative to the classical non-linear regression algorithms, that ofter rely on a small interval of convergence. Moreover, the parameters estimation via the non-linear observer is fast and precise, even if the initial values are quite far from the true ones. Future extensions of this work on the biological side include the development of more sophisticated models of the tumor growth, whereas on the methodological side the proposed approach can be extended to the stochastic case, through the use of a non-linear filter in the place of the deterministic observer. 5 10 15 time, d 20 25 0 Fig. 4. Gompertz discrete models and non-linear observer, the forced case: kinetic parameters (b1, kA) estimation is also showed. same as in the previous case. The true values of the parameters are b1 = 0.2 dÀ1, kA = 0.1 dÀ1, and the initial estimate used by the obserÀ1 À1 ver is bà ¼ 0:7 d ; kà ¼ 1 d . Fig. 4 shows that also in this case, 1 A the observer converges quickly to the real value, after a short transient phase. A good estimate for kA is obtained after 2 days (only 3 measurements are necessary), and a good estimate for b1 after about 8 days, corresponding to 15 measurements. Thus, the discrete and continuous-time observers can be used successfully to evaluate model parameters, with a fast and......

Words: 6851 - Pages: 28

Effectiveness

...Abstract This paper compares the effectiveness of online forum discussion between quantitative and qualitative subjects offered to learners of Open University Malaysia (OUM). OUM adopted by OUM for its open and distance learning (ODL) comprises three components; self-managed learning, face-to-face interactions and online learning through myLMS to facilitate teaching and learning process. The nature of online learning requires high commitment from the learners, especially self-managed learning and collaborative online learning. Learning quantitative subjects such as mathematics or finance in a conventional environment is very demanding and it is difficult to grasp by a majority of learners compared to learning qualitative subjects such as management or marketing. The same problem existed in learning these subjects through e-learning. Therefore, interactions between the academic staff or tutors with the learners and also amongst learners are important. Thus, it is critical that quality and effective teaching and learning progression take place in online forum discussion. Community of Inquiry (CoI) is the most accepted model for online learning. The model as suggested by Garrison, Anderson and Archer (2000) stated that online learning occurs through the interaction of three domains: teaching presence, social presence and cognitive presence. Research findings indicate that there the mean score for all the three domains of CoI are relatively the same for both quantitative and......

Words: 2844 - Pages: 12

Falling Water | Extreme Art Nudes | Birth of the Dragon Birth of the Dragon (2017) Action, DramaSet against the backdrop of San Francisco’s Chinatown, this cross-cultural biopic chronicles Bruce Lee’s emergence as a martial-arts superstar after his legendary secret showdown with fellow martial artist Wong Jack Man.