Us Leadership

In: Business and Management

Submitted By lililou
Words 2615
Pages 11
INTRODUCTION

The American diplomat, Kenneth L. Adelman, said "A leader knows what's best to do; a manager knows merely how best to do it.”
In fact, it is not expected the same competencies and roles from a leader and from a manager. Leaders are focused in a vision whereas managers are more focus on procedures and goals. This means that leaders are more oriented to the future whereas managers are focused on the present. We can say that a leader tries to understand the “why” whereas the manager tries to understand the “how”.

Many professors like Kotter tried to define the leadership, and some important qualities for a leader were defined to be:
- The wish to take responsibilities
- Not be afraid to take risks
- The ability to cope with stress and extreme situations
- Perseverance to reach goals
- Acceptance of the consequences of his decisions
- A high motivation.
- To take initiatives in social relations
A manager would mostly need to be a good communicant and know how to deal with a team. I would be focused on results and performances and like the leader I would have not to be afraid to take risks and responsibilities.
Nevertheless, we can say that as every individual is different one to each another and thus that there exist different kinds of leaders and managers. Some would be more likely to use collaboration whereas others would feel more at ease with delegation for instance.
We can also say that some leaders and managers have been and are more successful than other thanks to their ability to bring the company in the appropriated direction and to benefit from the right opportunities.
Through this assignment, we are going to present a successful CEO, Irene Rosenfeld, and analyse her type of leader.
In a first part, we are going to present Irene Rosenfeld and her background. Then in a second part, we are going to analyse the strategies…...

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