Visual Literarcy

In: Business and Management

Submitted By mscdthompson
Words 727
Pages 3
Visual learning is described and defined many different ways. Our textbook defines visual learning as, “The competent creation and consumption of visual messages” (Learning to See: A Guide to Visual Literacy, William Ryan, 2012 , 1.2). The textbook is basically stating that visual learning is having the necessary ability, knowledge, or skill to bring (and use up a resource) visual messages into existence. In the video, Brian Kennedy (TEDxDartmouth 2010) describes visual learning as, “The ability to construct meaning from images” or simply, the ability to build or erect meaning from images. Both the textbook and Kennedy agrees that visual learning involves using not only our sight, but critical thinking and enhancement of our other senses. Kennedy does not think that visual literacy is a skill, like the textbook implies, but more of using or building on the skills that we have in order to interpret the meaning of an image.
Both definitions has accuracy, but in today's world I believe Kennedy's definition is better. We all “see” things in a different perspective and use our imagination and creativity to interpret different meaning from the same picture. For example, Shelly and Melissa goes to an art gallery together. They both view a painting of a woman laying face down on an old dirt road with her eyes closed. Shelly looks at the picture and interprets it as a woman who has had some hard times in life and finally she feels that she has had enough. She feels that she needs to surrender completely to God, so she lays down and pours out her heart and soul to Him. Shelly feels that the woman is thinking to herself that I have fallen, but now is the time for me to get back up and start over with my life. On the other hand, Melissa has a completely different interpretation of that same picture. Melissa's interpretation is that the woman simply tripped…...

Similar Documents

Visual Aids

...Junior Cert Business Studies Topic: Business Finance Teaching Methods: Various Time: 40mins Ability: Mixed ability No. of Students: 16 Resources: Worksheet, YouTube. Visual aids have been promoted as an effective teaching tool by many educational theorists. Wilson (1967) stated that visual aids provide better understanding to the students and supports to the teachers for delivering lessons. As a teacher, I try to incorporate visual aids in to my lessons as much as possible because of their effectiveness. They can be used to introduce or conclude a topic, or simply to gain the students attention. The YouTube video I have decided to use for this assignment is one that will introduce the topic of Business Finance. At the beginning of the lesson, I will show the video to the class to give them an idea of the process behind obtaining finance for a start-up business. The video starts off by stating the difficulty that start-up companies have with raising finance and suggests alternative sources of finance that one could obtain. After this the video talks about preparing a business plan and the importance of credit. The video is essentially a three minute overview on how to finance a start-up organisation. Essentially, the video will be used to create a structure for the rest of the lesson. After watching the video, I can explain the different sources of finance that one can obtain and the complications that one......

Words: 327 - Pages: 2

Visual Analysis

...Formal Visual Analysis of Yamantaka Vajrabhairava Yamantaka Vajrabhairava is a sculpture of a buffalo-headed figure with multiple heads, hands and legs. Although the creature communicates an energy which may at first seem menacing because of its face and the objects either held in its hands or stomped underfoot, when one includes the image of the peaceful man surmounting him, one will realize that it is using this energy protectively rather than aggressively. Before I prove my argument, I am going to provide a more detailed description of the sculpture. This whole object is standing straight, communicating a sense of majesty at first glance. It is raised on a table with a pedestal, but it is as wide as the arm length of a 10-year-old child and should reach an adult’s chin if resting on the ground. Because it is huge in size, viewers need to go to both of its sides in order to be able to perceive every part of it clearly, but its front is more busier than the back, meaning that it is usually seen from the front. Although covered with a layer of paint in dark blue, red and gold, this sculpture is made of wood because its wood grain is fairly visible. Besides the buffalo face, this figure has six other faces in blue, red, yellow, white, grey and black. At the very top of Yamantaka’s head is the head of a peaceful, amiable man adorned with a crown and beautiful jewelry; the body of this man is not included in this sculpture. Its 34 hands are stretching out and holding a number......

Words: 1576 - Pages: 7

Visual Programming

...Riphah International University, Faisalabad Visual Programming – Assignment 2 Functions and Control Sructures Instructions for Submission Submission Guidelines: • Your code must be properly commented and your code should be neat and nested format. • All the steps involved in solution of each question should be written. Just Answers are not required • Try NOT to copy paste data from your friends etc. • This is an individual assignment. PLAGIARISM IS NOT ACCEPTABLE! In case of plagiarism you will get ZERO MARKS for that question • Please do not copy paste program from your friend. • Complete the assignment nicely and submit .cpp files on email you can zip all program in one file then submit that file • Submit files in format like “yourname_yourclass_q1.cpp, yourname_yourclass_q2.cpp”, other file naming convention will not be accepted. • Submit files on • Other questions except program can be solved on Microsoft Word or alike, and plagiarism is 30% with proper reference is allowed only • Last date of submission 02-October-2013 11:55 pm Question 1: Write a function that receives 5 integers and returns the sum and average of these numbers. Call this function from main( ) and print the results in main(). Question 2: A 5-digit positive integer is entered through the keyboard, write a function to calculate sum of digits of the 5-digit number. Question 3: A positive integer is entered through the keyboard and taking input and terminates on sentinel......

Words: 516 - Pages: 3


...|Cas Visual | | | |[Tapez le sous-titre du document] | | | |[Sélectionnez la date] | | | |Romain | | |[Année] | Cadre de reference fondamental Vocation : Statut Visual est une coopérative depuis 40 ans , ce qui implique que pour les prises de décisions elle repose sur le principe démocratique "1 personne = 1 voix". Les membres-usagers et les salariés sont donc tous égaux en droit. Une enseigne Visual a alors une plus grand liberté de monoeuvre car dans l'ensemble "tout est proposé, très peu de choses sont imposée". Par exemple il n'y a pas de sanctions si toutes les règle d'appartenance établit par la coopérative ne sont pas appliquées (expeté les retard de payement). Avoir une enseigne donne l'accès à tous les services du groupe gratuitement. Le metier Visual regroupe des......

Words: 4519 - Pages: 19

Visual Studio

...Microsoft® Visual Studio® 2012 and MSDN® Licensing Published October 2012 © 2012 Microsoft Corporation. All rights reserved. The information contained in this document represents the current view of Microsoft Corporation on the issues discussed as of the date of publication. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information presented after the date of publication. This white paper is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED, OR STATUTORY, AS TO THE INFORMATION IN THIS DOCUMENT. Complying with all applicable copyright laws is the responsibility of the user. Without limiting the rights under copyright, no part of this document may be reproduced, stored in or introduced into a retrieval system, or transmitted in any form or by any means (electronic, mechanical, photocopying, recording, or otherwise), or for any purpose, without the express written permission of Microsoft Corporation. Microsoft may have patents, patent applications, trademarks, copyrights, or other intellectual property rights covering subject matter in this document. Except as expressly provided in any written license agreement from Microsoft, the furnishing of this document does not give you any license to these patents, trademarks, copyrights, or other intellectual property. © 2012 Microsoft Corporation. All rights......

Words: 11728 - Pages: 47


...I have seen many paintings in my life, perhaps the most famous one was mona lisa by Leonardo Da Vinci which I have been seeing in cartoons and movies since my childhood, but that painting was very common so I decided to try something different for my visual essay. I was specifically interested in noir theme, and especially the era of 1930’s and 40’s when the Italian mafia had a major hold on New York being the most notorious criminals during the period. The most interesting feature of the noir theme is the stylized suits with the fedoras worn by most of the high class people at that time. I was searching the internet the other day when I came across this image. This is a painting by Edward Hopper, who was renowned due to his oil paintings at the time. And this painting describes a scene where there are three patrons and a waiter at a diner. There was a diner which inspired him to draw this painting at Greenwich Village, New York, and also the artist was born and residing there, due to which this particular diner was his choice of the subject. The artist’s main themes were to show American life during the 1940’s, while this painting was completed in 1942. In the above painting, there are no people walking around the streets, and this depicts that these are late night hours. The angle of the painting shows that the diner is located at the intersection of the streets. The patrons are wearing stylized suits and fedoras and the diner only sells cigars, which were very common......

Words: 273 - Pages: 2

Visual Media

... Newcomb HUM/176 11/03/13 April Burge Visual media has shaped American culture and values in many ways. There is a saying that life imitates art imitates life. This has been the truth as long as there has been art, and visual media is a form of art. One way that visual entertainment has had an influence in American culture is in the way that we view the world as a whole. Some movies depict scenes is wars. This gives a glimpse into the trials of soldiers, government, and opposing forces that the average American may never experience. Even if the movie is an exaggeration of the events, it is still a look into scenes that few people will ever experience. One movie in particular that I can think of is Apocalypse Now. Many people opposed the war in Vietnam because of the politics behind the reasons that the United States were involved. Apocalypse Now allowed a view from the inside. Even though it was fiction, it was based on real life. Romantic movies have also influenced culture and values. Some say that this genre of movie has given women an unrealistic view of how relationships should work. The movies always depict the guy getting the girl in the most fantastic way in imagination. This can cause women to have unrealistic expectations of men, and men having to try to mold themselves into the personalities of the male lead roles in these movies. As time has gone by, scenes that are acceptable in visual entertainment have changed with the times. In......

Words: 537 - Pages: 3

Visual Argument

...information to read this visual argument. This photo is self-explanatory. 2). What do you see? I see a man verbally abusing a lady. What are the key details or features here that stand out? The man’s face, fist punching the lady from his mouth, and the pain on the ladies face all stand out to support my theory. What images? The image is self-explanatory. What text? There was no text to support this visual argument. What supporting details? Every aspect of this photo supports my argument. 3). Identify the issue(s): Based on the picture it presents, what issue does this visual seem to be referencing? This visual seem to be referencing verbal abuse. This is a great picture to really explain how words can be painful. What debate is it part of? The visual debates the seriousness of verbal abuse and the effects. 4). Defining the Perspective: What side in this debate is this visual taking? The visual is taking the side of women, showing how men verbally abuse women. What perspective on this issue does this visual seem to take? This visual seem to support the seriousness of verbal abuse. It shows how people’s words can really be as painful as a punch in the face. 5). Defining the Argument: How do we know what side of this debate the visual is taking? This visual is taking the side of women. It is showing how men can verbally abuse a women with words, hurting them. What specific claims about this issue does the visual seem to be making? This visual is......

Words: 911 - Pages: 4


...Abstract This paper was written to describe the impact of visual and hearing impairments on student’s academic achievement to teachers and other educators. Having knowledge of these impairments allows the teacher to better serve students with these impairments in the classroom. Hearing and Visual Impairments Hearing and visual impairments have a major impact on a person’s development and academic achievement. Hearing and seeing are critical to speech and language development, communication, and learning. The earlier in a person’s life that they develop or have these impairments, the more serious the development of the person will be effected. In the same manner, the earlier that the problem is identified and intervention begun, the less serious the impact on that person’s development may be (American Speech Language Hearing Association, 2011). Hearing Impairments Hearing impairments are defined as the decreased ability to hear and differentiate sounds. This can range from mild hearing loss to total deafness (March of Dimes, 2010). Humans are able to hear sounds through the brains relationship with the ear. The outer ear absorbs sound waves that travel through the eardrum. These sound waves are then transferred to the middle ear before entering the cochlea. The cochlea is the main receptor organ for hearing and works with inner ear canals that assist with balance to hear and register sounds to the brain. Before an educator can differentiate or modify lesson plans they......

Words: 297 - Pages: 2

Communication with Visuals

... Communicating With Visuals Aaron Mastro Visual Literacy in Business Instructor Jan Tucker August 11, 2014 In today’s business world, communication is of the utmost importance. How successful a message is communicated can mean the difference between luring customers and pushing them away. It could also be the difference between educating your workforce and them completely ignoring the message you are trying to share. Businesses use visuals in their advertising and also in their presentations that they share with their workforce. Using visuals to help communicate a message can improve the desired effect of having your message heard and understood. The greatest asset the United States Marine Corps has is its Marines. It is important that the leadership does everything they can to ensure the safety of each and every one of their Marines. This means that they need to educate the workforce on issues that pose a threat to their safety. One of these threats that pose one of the biggest risks to Marines safety is alcohol and drug abuse. The message I will be conveying is drug and alcohol prevention. The purpose of it is to pass knowledge on about the dangers of abusing alcohol and drugs as well as the repercussions if Marines are caught violating Marine Corps Orders and the law while under the influence of these substances. The desired result is to have Marines walk away with the knowledge of the dangers of these substances and the impact it could have on their lives......

Words: 2408 - Pages: 10

Visual Aids

... Discuss the role of pictures in the learning of speech or language skills among learners with a disability of your choice. What do you see as a limitation in the use of pictures in the learning of speech or language skills among learners in the classroom. Pictures and/or visual aid are and an important and commonly used method or technique used in the teaching of learners with communication disabilities especisally in the subgroup of speech and language skills. Most children with special educational needs tend to experiance difficulties and/or delays in the acquisition of these skills.One such group of learners with special educational needs affected are the individuals with Autism spectrum disorder. Autism is a pervasive developmental disorder which is characterized by impairments in communication and social interaction, and restricted, repetitive and stereotypic patterns of behaviour, interests, and activities (American Psychiatric Association (APA), 1994). It is a complex neurological disorder that affects the functioning of the brain. Often referred to as a spectrum disorder,meaning that the symptoms can be present in a variety of combinations, and can range from mild to severe, it usually affects multiple abilities while others remain in the norm (Bristol et al., 1996; Minshew, Sheeney, and Bauman, 1997) Expanding the communication skills of students with autism spectrum disorders is one of the greatest challenges for teachers and families. Most people are unaware......

Words: 2004 - Pages: 9

The Visual Inveiglement

...THE VISUAL INVEIGLEMENT OF TELEVISION 1 The Visual Inveiglement of Television Stacey Goldsmith Liberty University ENGL 101-D06 Audry “Lynn” Mayberry Degree: Psychology Crisis Management Counseling, Minor in Military services (APA format) December 3, 2015 THE VISUAL INVEIGLEMENT OF TELEVISION 2 Abstract With the rapid decline of cultures moral conduct regarding thought, behavior, and along with physiological changes it leaves the looming question of why or who is responsible. Many would like to place blame on the content of television media. Clearly it provokes an interest to look at the affects that TV and media are playing. After all, the culture does seem to be headed towards a moral bankruptcy and an increasing obesity rate compared to fifty years ago. Such research conducted by Aric Sigman PH.D. in his book, Remotely Controlled, discusses these realities and brings to light the hidden truths of televisions and the effects it is taken on the moral downslide. THE VISUAL INVEIGLEMENT OF TELEVISION 3 The Visual Inveiglement of Television Television media is impacting the populace 24/7 in today’s world; there is no escaping its influence upon society and culture. There is a surging wave of change that is being created by this, and few seem to......

Words: 1676 - Pages: 7

Visual Arts

...Visual Arts 2 Kashata Warren Arts/230 October24,2011 Regina Sadona Visual Arts 2 “Visual Arts are those creations one can literally look at, such as a drawing or a sculpture.”(Visual,) One may think of a design or a collage and call it art. Many people visualize art to be a number of creative things. This is why it is so important. During a certain point and time back in history, a group of artist and fine people decided the need to differentiate science and art. “They begin to split up fine Arts into Visual Arts (painting, sculpture, etc.), Auditory Arts (music, drama, spoken literature) and Performance Arts (which can be either Visual, Auditory or a combination of two-but are performed.” (,) Introducing a few different “Visual Arts “ which were mentioned earlier in the essay “paintings, sculptures, etc.”( “John Ahearnand and RigobertoTorres’s sculpture “Pat” (1982). “(Sayne, 2010) is a good example of a visual art sculpture. One example of a visual art painting is “Pablo Picasso’s Seated Batter,1930.”(Sayne,2010) Introducing an example of Auditory Art would be “Neo-Classical 5 “( Introducing an example of Performance Arts is “The John Oats Band” (performing john-oats-band/. When focusing on art another way one can show their ideas and feelings is through creative expressions. “Creative expressions are ......

Words: 1144 - Pages: 5

Visual Communications

...Shelley Davis Visual Communications Monday, June 18, 2012 In order to promote goods using visual communications it is important to choose the right methods of communicating your message to your audience. I personally feel that the approaches that are most effective in making these communications a possibility are colors and shapes, cartoons and illustrations, and typography. Visual communication approaches like these make marketing and advertising easier and more competitive. Research has shown that people make judgments subconsciously about all sorts of things. Among these things are people, the environment, or product within ninety seconds of initial viewing and that between sixty two and ninety percent of that assessment is based on color and shapes. Catching the shopper’s eye and conveying information effectively are critical to successful sales. It has also been proven that color increases brand recognition by up to eighty percent. Shapes and colors improve reading and comprehension as well. There are many reasons why businesses use cartoons and illustrations in their marketing and advertising. When using cartoons and illustrations in marketing and advertising the characters and backgrounds are usually simple and use large shapes and contrasting colors so that the reader will capture the story right away without a lot of trouble. The advantage of these simplicities is that your message is identified by the reader very quickly and with little or, sometimes, no......

Words: 638 - Pages: 3

Visual Presentation

...Presentation Rubric    Group: Team AName(s): Jody Marvin, Fabi Michel, Rhiannon Armstrong, Stephen LorenzCourse     Visual Ambiguity Presentation                                                                                              |  Date: 7.25.2012Assignment    Week 3 Learning Team |                                                                                                                       Content-4 Possible    -Presentation content clearly follows the written paper upon which it is based: Visual Ambiguity-Topic is relevant and addresses assignment specifications: How the visual system resolves ambiguities, analyze the role of perception in cognitive psychology, discuss the importance of visual perception in cognitive processes.-Content presented is comprehensive, accurate, and believable-Key points are noted-Topic is researched adequately |  Points Earned: 3.5Team A, This presentation started with a nice definition and discussion of visual ambiguity.I would have liked to see a more comprehensive discussion of the ecological approach; bottom up/top down processing etc. Just looking for a bit more content related to how the visual system resolves ambiguities. Otherwise, I thought that you had nice discussions of the importance of visual ambiguity, attention, perception, and cognition. |                                                                                                             Organization/Structure-1.5 Possible   ......

Words: 324 - Pages: 2

Рэмпейдж | Transparent (5) | Anachid Diniya 2016